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Yokohama Revises Annual Projections

Yokohama Rubber announced on April 25 that its projections for consolidated net sales and operating income for the fiscal year between April 1, 2007 and March 31, 2008 have been projected upwards. The new projections call for net sales to increase 10.6 per cent over the previous year, to 550 billion yen (£2.65 billion), and for operating income to increase 56.6 per cent to 33 billion yen (£159.22 million). The company also announced a downward revision in its projection for growth in consolidated earnings, with net income now projected to rise 28.3 per cent to 21 billion yen (£101.32 million).

28th April 2008/by Tyrepress Editors

Yokohama, AAA, RMA Team up in US to Promote Safety

In the US the Automobile Club of Southern California, Rubber Manufacturers Association, California Highway Patrol and Yokohama Tire Co. are joining forces during National Tire Safety Week to encourage drivers to check their vehicle’s tyre pressure in order to save fuel and increase safety.

The groups are distributing 13,500 “tyre tread depth cards” to consumers this week through the Auto Club’s local offices and Roadside Assistance providers. The Auto Club and RMA are also distributing “Tire Smart” brochures in AAA offices. AAA Approved Auto Repair facilities also will check tyres and pressure free of charge for members and the public during the week.

24th April 2008/by Tyrepress Editors

Dekk Partner – Continued Growth

Dekk Partner claims to be the largest group of tyre dealers in Norway, Sweden and Finland, with an anticipated turnover this year in excess of 320 million euros. The group is still expanding and the latest deal is that the Dekk 1 group, in the western part of Norway, has joined Dekk Partner from 1st February.

After six years in Sweden, Dekk Partner is on the same level as the largest chain in that country, plus the group is also working very hard on expanding in Finland. Each year Dekk Partner holds a membership meeting and this year’s event will be held in the Latvian capital Riga, where it is expected that more than 500 guests will attend.

22nd April 2008/by Tyrepress Editors

Yokohama Confirms India Site Acquisition

A greater presence within India is on the cards for Yokohama Rubber after its April 18 confirmation that it had, eight days earlier, signed an agreement with the Haryana State Industrial and Infrastructure Development Corporation to acquire a 25-acre (101,250 square metre) business site at the corporation’s industrial estate in Bahadurgarh. News of this deal was first reported by India’s media at the start of April but not confirmed by the Japanese manufacturer until now.

Yokohama Rubber has unfolded its Indian business since April 2007 when the company established Yokohama India Pvt. Ltd., a wholly owned subsidiary. The current business site acquisition also forms a part of this activity and Yokohama Rubber says it is now planning to work out details on how to utilise the acquired site. A report previously released by the Indo-Asian News Service indicates that the company will invest Rs 9 billion (£112.9 million) into the project, and about 900 jobs will be created.

18th April 2008/by Tyrepress Editors

Yokohama to Show Tyre Range at Auto China

The Yokohama Rubber Co., Ltd., has announced that it will exhibit at the Auto China 2008 exhibition, which runs in Beijing between 20 and 25 April. According to a statement released on the subject, the thinking behind the Japanese tyre manufacturer’s appearance is: “To increase recognition of the Yokohama brand in China.” The company has been promoting phonograms (Chinese characters whose pronunciations sound like Yokohama in Japanese) in China since the summer. On this occasion, Yokohama is aiming to drive its brand awareness in the country forward by linking the brand and phonograms with its products at the auto show – a complete range of tyres will be exhibited.

16th April 2008/by Tyrepress Editors

Yokohama Hires New Controller

Thomas Masuguchi has been hired as corporate controller by Yokohama Tire Corporation. According to Satoshi Miyata, Yokohama CFO & treasurer, “Tom’s expertise in financial reporting and extensive experience will be a tremendous asset to us.”

Masuguchi earned a bachelors degree in accounting from California State University Long Beach and has worked for KPMG LLP and a national financial services company. (Tire Review/Akron)

11th April 2008/by Tyrepress Editors

Yokohama Shows New Parada Spec-X

Japanese tyre manufacturer, Yokohama, has signalled its intention to “tighten its relationships with business partners and resellers” at the Essen show. “The trade show is seen as a barometer for the tyre sector”, stated Rolf Kurz, the head of Yokohama’s marketing department in Germany adding: “Trends showing up there often influence the entire business for years.” Utilising a new lounge concept, Yokohama wants to make use of the large attendance of the trade show, while creating a relaxed atmosphere for business talks. The Yokohama stand is expected to cover a space of nearly 300 square metres.

Of couse there will be a new tyre on display as well. The Parada Spec-X is available in sizes of up to 24 inches, a fact that underlines Yokohama’s intention to further establish its position in the tuning scene. The tyre, completing the established Parada series, was especially developed to meet the needs of powerful SUVs.

8th April 2008/by Tyrepress Editors

Yokohama to Set Up Factory In India

Yokohama is reported to be planning a new tyre manufacturing facility in India. According to the Indo-Asian News Service, the plant in the northern state of Haryana will be built with an investment totalling more than Rs 9 billion (£112.9 million). Details of the project were announced by the Haryana State Industrial and Infrastructure Development Corporation on April 1, including news that it has allotted Yokohama a 25-acre section of land in an industrial estate in the National Capital Region of Delhi.

1st April 2008/by Tyrepress Editors

Yokohama Reports on Vietnam Opening Ceremony

Yokohama has released its official statement on the opening ceremony at its new tyre making facility in Vietnam; the ceremony took place at the factory in Binh Duong Province, on the outskirts of Ho Chi Minh City, on February 29, and some 200 guest attended, including Vietnamese government officials, the Japanese consul general in Vietnam, local tyre dealers, representatives from the local subsidiaries of Japanese car manufacturers and media representatives.

Yasuo Tominaga, Yokohama Rubber chairman and representative director of the board, and other executives hosted the ceremony. “We began tyre production 10 years ago in Vietnam,” said Tominaga during his speech. “As the new plant starts operation, our operation in this country will have another momentum for continued growth.”

27th March 2008/by Tyrepress Editors

Kumho Recommended by Leading European Publications

Kumho reports that its products scored very high marks in independent tyre tests recently conducted by two of Europe’s top motoring magazines – Germany’s ADAC motorwelt and the Russian publication Za Rulem.

ADAC Motorwelt, a magazine with a monthly print one of 13.8 million copies, tested two strong-selling sizes, 175/65R14 T and 195/65R15 V, and of the 18 makes of tyre on trial only four obtained the top three star rating of ‘highly recommendable’ – the new Kumho Solus KH17 (due to reach the UK market later this year), the Pirelli Cinturato P4, the Continental EcoContact3 and the Fulda Eco Control. The magazine bought the tyres without the manufacturers’ knowledge and subjected them to a range of rigorous challenges. They evaluated driving stability, handling, braking and noise performance in the dry and carried out additional braking, aquaplaning, handling and cornering tests in wet conditions.

27th March 2008/by Tyrepress Editors

Federal and Hero Prices up 5%

The Federal Hero tyre brands will cost 5 per cent more from next month. According to the company the price increase, effective on April orders, is designed to counter higher raw materials and energy costs and will be applied to all categories produced in both Taiwan and China. Taiwan based manufacturer, Federal Tyres joins the likes of Bridgestone, Goodyear, Continental, Michelin, Cooper, Pirelli, Yokohama, Nankang and others in raising tyre prices citing raw material price increases.

25th March 2008/by Tyrepress Editors

Yokohama Official Tyre for Two US Circuits

Yokohama is now the official tyre of both Sebring International Raceway and Road Atlanta. Yokohama Tire Corp. signed a three-year deal to sponsor the tracks. As part of the deal, Yokohama signage will be placed in key areas of both tracks, including the crossover bridges and other camera-view areas. Yokohama also plans dealer tie-ins in each local market prior to major events and hospitality programs. Yokohama is already a sponsor of Mazda Raceway Laguna Seca in Monterey, Calif. (Tire Review/Akron)

18th March 2008/by Tyrepress Editors

New Sizes For US Yokohama OTR Lines

Yokohama Tire Corp. is unveiling four new OTR sizes at the upcoming 2008 Conexpo-Con/Agg Show in Las Vegas. The new sizes are being added to Yokohama’s RT41T (29.5R25 and 23.5R25) and the RB31T (26.5R25 and 29.5R25). “The RB31 and RT41 have an incredible amount of technology built into them,” said Gary Nash, director of Yokohama’s OTR tyre sales. “These advancements translate into improved performance and longer tyre life, which means equipment spending more time on the job making businesses profitable.”

11th March 2008/by Tyrepress Editors

Yokohama’s Vietnam Facility Inaugurated

According to an article published in the Thanh Nien News, Yokohama Rubber officially inaugurated its new Yokohama Tyre Vietnam facility in Binh Duong Province on February 29. This year output at the plant is expected to be around 1.3 million tyres, which will supply both the local and export markets, including Japan. The six hectare site will employ a total of 500 workers, the Vietnamese daily reports.

In 1997, Yokohama Rubber established Yokohama Tyre Vietnam Company as a joint-venture company with Southern Rubber Industry Company (Casumina) and Mitsubishi Corporation, and has manufactured bias tires for light trucks and tires for motorcycles. Yokohama Rubber plans to integrate this company with Yokohama Tire Vietnam Inc.

11th March 2008/by Tyrepress Editors

Yokohama HPT Introduces Award-Nominated Wheels

Yokohama HPT Ltd, he UK distributor for Yokohama tyres and TSW and MAK alloy wheels, has announced the introduction of a brand-new range of aftermarket replacement alloy wheels. The TSR range is designed to provide style and value for money within the wheel replacement market and has already caused a stir by being nominated for the Product Innovation Tyre & Fast Fit (TAFF) award. All four of the new TSR wheels will be available through Yokohama HPT’s nationwide dealer network, in the first quarter of 2008. Prices are to be confirmed.

Managing Director of Yokohama HPT Ltd, David Seward, said; “We are naturally delighted that the TSR range has been nominated for a TAFF award. We feel that this is the perfect recognition for the objectives of the TSR range of wheels, offering style and performance to the consumer while providing an excellent opportunity for the retailer to offer a superb product and exceptional value for money.”

7th March 2008/by Tyrepress Editors