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Yokohama to launch motorsport, UHP, 4×4 tyres at Autosport International

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Yokohama will launch three new high performance tyres for motorsport, road and off-road applications at Autosport International next week. The NEC, Birmingham show is also an important one for the company not only as Europe’s largest indoor pre-season motorsport event, but as the start of its centenary year celebrations. The road-legal race tyre, Advan A052 will make its UK debut; Yokohama’s new tyre for sports, tuned and performance car drivers, Advan Fleva V701 will also be on display; and finally the new Geolandar A/T G015 for SUV and high performance off-road vehicles will also be revealed.

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  1. Three UK tyre debuts from Yokohama at Automechanika
  2. Yokohama shows ‘motorsport-inspired’ high performance car tyre range at Autosport
  3. New product, F3 extension mark ‘new dawn’ for Yokohama motorsport
  4. Yokohama adds runflat to flagship range, marks 40 years of Advan
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Yokohama makes senior management changes

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The Yokohama Rubber Co., Ltd, made a personnel and board member change at a meeting held on 27 December 2016. The change will be effective as of 1 January 2017.

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  1. Yokohama Europe puts European distributors under Hiroyuki Shioiri’s chairmanship
  2. Richard Lyons resigns from Giti
  3. Nokian Tyres appoints Hille Korhonen as president and CEO
  4. Goodyear appoints new EMEA president
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Yokohama pledges continued support for young racers

With its tyres used by competitors in more than 26 motorsport championships in the UK alone, Yokohama continued its support in 2016 for young drivers across the three main motorsport disciplines; circuit racing, rallying and rallycross.

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  1. Russell extends lead in Yokohama supplied F4 Championship
  2. Yokohama encouraged by pace shown in BTRDA rally series
  3. Yokohama and TCR UK head to Castle Combe
  4. Yokohama-shod Hyundai heads to Wales Rally GB
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Yokohama extends sole tyre supplier deal with All-Japan F3 Championship

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Yokohama has extended its agreement to supply its global flagship Advan racing tyres as the sole control tyre for the All-Japan Formula 3 Championship Series through until the end of 2019. The extension means Yokohama Rubber will be the sole tyre supplier to the championship series for nine straight years, starting from 2011.

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  1. Yokohama pledges continued support for young racers
  2. Yokohama tyres for 65th Macau Grand Prix
  3. Global motorsport participation ‘crucial’ part of Yokohama technology strategy
  4. Giti Tire returns as F3 Asia tyre supplier
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Yokohama HPT stocks full winter tyre range ahead of UK’s cold season

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Yokohama HPT says it has stocked one of its most comprehensive winter tyre ranges ever ahead of a season that weather forecasters predict will be the coldest UK winter for 35 years. Available for next day delivery from its central UK distribution centre, the range is suited for drivers of all cars and light commercial vehicles, and is targeted in particular at those who need to guarantee their mobility in the harshest of conditions, such as emergency services, utility companies, community nurses and doctors.

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Related news:

  1. Yokohama introduces new generation winter tyres
  2. Three UK tyre debuts from Yokohama at Automechanika
  3. ‘Flagship SUV tyre’ Yokohama Geolandar A/T G015 makes UK bow
  4. Yokohama offers ‘ice and easy’ solution to maintaining winter mobility
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Yokohama tyres OE on latest Subaru Impreza

The fifth-generation Subaru Impreza, which launched in Japan on 25 October, will be fitted with Yokohama tyres as original equipment in a number of markets. Yokohama Rubber shares that it is supplying Fuji Heavy Industries two different tyre lines for fitment on cars sold in Japan, North America and Australia.

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  1. Yokohama OE on Subaru XV
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  4. Yokohama enters 20th year supplying Lotus with new road legal OE track tyres
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Yokohama Rubber sales and earnings down

Yokohama Rubber Co., Ltd. has reported a decline in its sales and earnings for the first three quarters of 2016. Profit attributable to owners of the parent declined 53.5 per cent year-on-year to 8.5 billion yen (£63.0 million). This results from a 38.0 per cent decline in operating income, to 18.9 billion yen (£140.1 million), on a 7.5 per cent decline in net sales, to 410.2 billion yen (£3.0 billion). Weaker demand and declining prices in Yokohama’s principal product sectors, together with the yen’s appreciation, were the main factors behind the lower sales and earnings.

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  1. Yokohama Raises Half-Year Projections
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  3. Lacklustre domestic tyre sales slow Yokohama Rubber’s profits in 2015
  4. Yokohama Rubber – Q3 2018 profit affected by asset impairment charge
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Yokohama Rubber aeroacoustic simulation technology wins research project award

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Yokohama’s research on ‘Highly accurate fluid analysis and data mining for next-generation silent tyre development’ has received an Excellent achievement research project award for general-use research themes undertaken using the High Performance Computing Infrastructure (HPCI). Yokohama’s research was conducted in cooperation with the Institute of Space and Astronautical Science (ISAS), a research arm of the Japan Aerospace Exploration Agency (JAXA), HPCI is promoted by Japan’s Ministry of Education, Culture, Sports, Science and Technology (MEXT). The award was announced at the third project report meeting of the HPCI System Including K computer, held at the Kokuyo Hall in Tokyo’s Minato Ward on 21 October.

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  2. Yokohama named on CDP 2019 Climate Change A List
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  4. Government acclaim for Yokohama inner liner development
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Yokohama hails Chelsea tyre safety awareness campaign

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Following last weekend’s hotly anticipated Premier League match between Chelsea FC and Manchester United, more than 80,000 fans attending matches at Stamford Bridge during October have received timely reminders about checking the condition of their tyres.

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  1. TyreSafe, Yokohama and Chelsea continue to part with tyre safety messages
  2. Premier League fans at Chelsea v Leicester City to be shown TyreSafe message
  3. Highways Agency becomes TyreSafe full member
  4. TyreSafe signs up Chelsea FC
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Layoffs at Yokohama tyre plant in the USA

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Local news sources report that Yokohama Tire Manufacturing Virginia (YTMV) will lay off 50 workers from its Salem facility over the next few weeks. According to WDBJ7, the Salem plant manager confirmed the layoffs last Friday, and the tyre maker wrote in a statement that that “the positions are being phased out to more effectively streamline YTMV’s current production schedule and inventory capacity.”

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  1. Layoffs at US Yokohama Tire plant
  2. US tyre makers urge climate change action
  3. Chelsea FC US tour ‘boosts’ Yokohama brand
  4. Yokohama investing in US R&D centre, doubling staff
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TyreSafe, Yokohama and Chelsea continue to part with tyre safety messages

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Following the success of the tyre safety awareness campaign run by Chelsea FC to a sell-out crowd of 42,000 fans at Stamford Bridge during last weekend’s 3-0 win against reigning Premier League Champions Leicester City, the club is set to raise awareness even further by extending the campaign to this weekend’s match against rivals Manchester United.

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  1. Yokohama hails Chelsea tyre safety awareness campaign
  2. Premier League fans at Chelsea v Leicester City to be shown TyreSafe message
  3. Highways Agency becomes TyreSafe full member
  4. TyreSafe signs up Chelsea FC
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Premier League fans at Chelsea v Leicester City to be shown TyreSafe message

Chelsea became the first football club to join TyreSafe during this year’s Tyre Safety Month, and the football club has now announced that it will collaborate with its shirt sponsor, Yokohama Tyres, in a series of activities to raise awareness about tyre safety. Fans attending at this Saturday’s Premier League match between Chelsea and defending champions Leicester City will be reminded of the importance of checking their tyres.

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Related news:

  1. TyreSafe, Yokohama and Chelsea continue to part with tyre safety messages
  2. Yokohama hails Chelsea tyre safety awareness campaign
  3. TyreSafe signs up Chelsea FC
  4. Highways Agency becomes TyreSafe full member
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TyreSafe signs up Chelsea FC

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Chelsea FC has become the first Premier League club to lend its official support to the UK’s tyre safety awareness charity, TyreSafe. The high-profile signing follows support of Tyre Safety Month in 2015 by the Chelsea Ladies FC team, which has now grown to include the club as a whole. Yokoahama, famously Chelsea’s official shirt sponsor since the 2015/16 season, introduced Tyre Safety Month to the club last October, with features in matchday programmes and a message reminding fans to check their tyres played at the end of games.

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Related news:

  1. Government, tyre industry unite to reduce tyre-related casualties
  2. Road casualty reduction heralds start of Tyre Safety Month
  3. TyreSafe reinforces message at Tyre Safety Month conclusion
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Yokohama adding more products to expanding 4×4 range

Yokohama is expanding its range of 4×4 and SUV tyres with the addition of the brand new Geolandar A/T G015. Yokohama has been increasing its presence in the segment with new original equipment deals to go alongside its less aggressive Advan Sport V105 SUV tyre range, fitted by premium brands such as Audi, Mercedes-Benz and Porsche, and the Geolandar SUV G055, chosen by Chrysler for the latest edition of the Jeep Cherokee.

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  1. Yokohama premieres Advan Fleva V701 UHP tyre; Advan A052 road-legal tyre and Geolandar A/T G015 SUV tyre
  2. ‘Flagship SUV tyre’ Yokohama Geolandar A/T G015 makes UK bow
  3. Yokohama Geolandar OE on New Jeep Compass in North America
  4. European launch for Yokohama Geolandar X-MT
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Yokohama investing in US R&D centre, doubling staff

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The Yokohama Rubber Co., Ltd. is to establish a tyre research & development centre in North Carolina, with R&D activities scheduled to start this September initially in the greater Charlotte area. The company presently conducts R&D on tyres for the North American market in several US states and in Japan, but aims to consolidate the majority of these R&D activities at the new centre. With the consolidation, Yokohama also plans to double the current size of its North American R&D staff.

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  1. Tyre sensor development – Yokohama Rubber working with Alps Alpine
  2. Cooperation Between Continental And Yokohama Intensifies
  3. Yokohama plans tyre plant in Thailand
  4. Yokohama Subsidiary Gains ISO Certification
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