Trico partners with Marathon Distribution
Trico has partnered with Marathon Warehouse Distribution, enabling motor factors to have same-day access to original equipment (OE) quality wiping products from the Trico Flex and Exact Fit ranges.
Posts
Trico, Leamoco partnership sees sales growth
Trico and Leamoco started working together in May last year, since which time the companies report sales growing month-on-month, with garage customers continuing to ask for Trico wiper blades. Trico is a recently re-approved supplier to the Independent Motor Factor Association (IFA) of which Leamoco is a longstanding member.
Trico looks forward to ‘significant growth’ in 2019
Trico has predicted “significant growth” in aftermarket wiper sales over the coming months. The company, which claims to be the world’s leading windscreen wiper blade developer and supplier, added that its 2019 marketing programme would give enhanced support for trade and consumer campaigns.
A1 members delighted with Trico scratchcard promotion
Windscreen wiper blade manufacturer Trico, was delighted to provide almost 100 winners with their prizes following a successful promotion it recently ran with A1 Motor Stores.
Trico to showcase new slogan, ‘Excellence in every blade’, at Automechanika Frankfurt
Trico will be showcasing its new slogan ‘Excellence In Every Blade’ at the world’s leading trade fair for the automotive service industry Automechanika – as well as introducing a new “OEM” logo to highlight the company’s long running relationships supplying vehicle manufacturers worldwide. This new strapline and logo will feature heavily in all of Trico’s upcoming advertisements and marketing campaigns.
Trico celebrating 90th birthday of European operation at Automechanika Frankfurt
In 1928, Trico’s European manufacturing plant opened in Brentford, England, which later moved to the current base in Pontypool, South Wales – now its European HQ.
Toyota choose Trico blades for Lexus range
The Toyota programme has been extremely successful since its launch less than a year ago and now Toyota has decided to use Trico blades for the Lexus brand. Trico was awarded the business by the Japanese automotive manufacturer after impressing with the quality of design and manufacture of its hybrid range.
Trico Exact Fit and Flex wiper blade receives 4 stars from Auto Express
Trico has received a 4-star rating in the Auto Express Best Wiper Blades: 2018 group test, for its Exact Fit and Flex ranges – securing two of the top five spots. Auto Express tested eleven blades, looking for a clean wipe. Noise was measured, while testing in the dry, ease of fitment and price were also taken into account.
Trico revamps packaging in response to customer feedback
Trico has redesigned the packaging of its Force, Flex, Neoform and Ice ranges. Brought about in response to customer feedback the revamp has resulted in shallower packaging that enables garages, factors or retailers to increase the number of wiper blades that can be hung on a display unit.
Mafco launches golden ticket Trico promo
Mafco, a leading distributor of Trico products, has launched a promotion comprising a free Trico Winter Survival Kit with every wiper blade purchase over £100. The Trico Kit includes a travel mug, thermal gloves, hat, tea and treats, and offers the chance to win an Amazon Echo with a golden ticket in selected kits.
Trico Ice wiper blades, Ice scraper kits – winter essentials for garages and factors
With winter upon us, Trico has launched both the Ice wiper blades and Ice scraper kits to both garages and factors to help their customers to be prepared for the wintery weather.
Trico beer up for grabs at Mechanex
To celebrate its centenary, Trico will be giving away a box of Trico beer Brand 17 to the first 10 people to visit its stand on each day and sign up to its mailing list, during Mechanex Sandown. In addition, every other visitor who signs up over the course of the two-day event will go into a prize draw, with the chance to win one of the extra boxes on offer.
Trico wiper blades ‘commended’ by Auto Express
Trico has responded to being ranked ‘Commended’ in the Auto Express Product Awards 2017, following a four-star rating in the Auto Express Wiper Blades Test in the August 2017 issue.
Hi-tech wiper blades from Trico
Beam blades are the latest technology using a tensioned steel strip, curved to hug the windscreen across the whole blade length. They deliver better performance and the even pressure distribution results in a longer lifespan. Trico beam blades use a sealed design to help protect the blade from exposure to the elements.
Trico blades chosen for Toyota Optifit range
Trico has been chosen to supply Toyota’s Optifit wiper blade range, supplied as original equipment replacements throughout its main dealer network using Trico’s Hybrid Blades.
