Ulster Tyre Company opens up trade lines with Cam Systems
County Donegal’s Ulster Tyre Company has announced it is to use the Cameo platform to establish a line into MIDaS B2B from Cam Systems. The new applications will enable the tyre wholesaler and retailer to streamline trade lines with its partners to support its ambitious growth plans. The company’s 50,000 sq ft site houses over 20 different brands of tyres, covering all segments. The decision to introduce the two platforms together is based on the company’s desire to increase customer connectivity, interaction and delivery, and to acquire effective tools for effective operations in the future.