News from the tyre wholesale sector
Magna Tyres Group has entered into a strategic relationship with German wholesaler Reifen Helm and reports that this new agreement, which came into force this month, represents an “important step” towards further introducing the Magna tyre brand in northern Germany and increasing the brand’s profile.
The Hämmerling Group is further internationalising and expanding its purchasing and export teams with the addition of new staff for these areas. At present the tyre wholesaler is looking for someone to head up exports; the new appointee will be expected to “drive the continuous expansion of market share within Europe and propel further growth by seeking out new distribution partners.”
Danish tyre wholesaler Nordisk Dæk Import (NDI) aims to significantly develop its market presence in neighbouring Germany. Carsten Andersen, area sales manager for the Brørup-based company, says NDI is currently searching for a dozen or so partners to take over distribution of its Nordexx private brand in Germany.
Marcus Reedijk is both founder and managing director of European Tyre Distributors B.V. (ETD), a company specialising in the import of Chinese tyres for the European market. ETD is located in Strijen, near the port of Rotterdam, and anyone visiting its offices can’t help but notice when driving down the Strijener Industriestraat that the road is lined left and right by enormous warehouses belonging to various companies that all bear the name Reedijk. These companies are the product of an extraordinary “tyre family dynasty,” and each has a history that in some way involved Marcus Reedijk at some point in his 45-year tyre industry career, even if he’s no longer personally associated with them today.
Furrows Group is to develop a more robust internet ordering system based on CAM’s MIDaS B2B and Cameo platforms. Changing its approach to the market Furrows hopes to expand its tyre wholesaler operation by providing a more efficient bespoke service to its customers.
Guildford Tyre Company has announced that the company will launch GTC Motorcycle this April. The new business will be headed up by Terry Rymer, the ex-double World Champion. Rymer joins GTC Motorcycle with a lifetime of experience in the motorcycle industry. In his role of business development manager, he will use his contacts to increase […]
Shropshire based wholesaler, Treadsetters is the exclusive distributor of the Hifly tyre range. The Hifly HF 201 PCR tyre includes a straight-line pattern design for improved steering response, with a special tread pattern for better road handling performance and high resistance to aquaplaning on both wet and dry road surfaces.
Stapleton’s says that availability, affordability, customer focus and safety remain at the top of the agenda in the passenger car tyre market, a philosophy that inspires its stable of exclusive brands, including Maxxis, Nexen, Matador, Primewell and Event. “It’s a matter of horses for courses really… and when the economic going’s tough as it has been for the last few years, our retailers tell us they need to offer hard-pressed drivers a choice of brands and products that covers all sizes, sectors and price points,” says Nigel O’Hara, Stapleton’s head of general wholesale. “If the retailer doesn’t have the right tyre for the customer at the right time and at the right price, chances are they’ll lose the sale. At the same time, neither we nor our retail partners are willing to sacrifice performance or safety just to stay competitive.”
Michelin has named Dieter von Aspern head of its new Distribution business area. In the role of director wholesale Europe, the former marketing director for replacement tyres in the DACH (Germany, Austria and Switzerland) region will take on responsibility for Michelin’s future wholesale activities. Anish K. Taneja has been named Dieter von Aspern’s successor in the DACH replacement business, and will take up these duties alongside his current commercial vehicle tyre position on 1 May.
France is a stated focus market for Heuver Tyrewholesale this year, and the company is thus establishing its own distribution centre there. The wholesaler says its preparations for the new centre, which is located near Lyon, are now in their final stages. In hand with this project, Heuver is also expanding its French market workforce.
NEX, the newly formed Spanish tyre wholesaler, has reported details of its exclusive brand portfolio. The company, which appointed Luis Miguel Muñoz as managing director in October 2014, was formed when Euromaster and Rodi Motor Services merged their distribution operations. According, to the company NEX started its independent distribution and delivery operations in Spain last December.
New year, new website – Heuver Tyrewholesale has begun 2015 with the rollout of a completely new website and an accompanying tyre app. Heuver says both initiatives aim to optimise the tyre search and order process and are in line with the company’s vision of becoming the most customer-friendly tyre wholesaler, a process it began last year with the adoption of a more geographic approach within its marketing and customer service teams.
A major UK wholesalers in the agricultural tyre segment, RH Claydon will exhibit at LAMMA in late January with 62 years’ experience behind them. The company boasts a wide range of brands and fitments to meet the needs and requirements of the sector; sales and marketing director, John Parker said, “the agricultural or (off-highway) market is what we do best and is definitely the area that the industry judges to be our core sphere of expertise.”
At around the same time that Michelin moved to acquire 100 per cent of German tyre wholesaler Ihle Baden-Baden, the company gained approval to enter the Spanish wholesale market. On 12 September 2014, the Spanish National Authority for Markets and Competition (Comisión Nacional de los Mercados y la Competencia) gave its approval for Euromaster Automoción y Servicios, S.A.U. and Rodi Metro, S.L., which operates the 150+ Rodi Motor Services retail network in Spain, to form a new wholesaling operation to distribute car and light commercial vehicle tyres within the country. Rodi says the wholesale operation has been set up as a 50/50 partnership.
County Tyres has announced the appointment of Phil Stanton in the newly created role of strategy director. Formerly Goodyear Dunlop UK & Ireland sales manager for farm tyres, Stanton joined the group on 1 November to work closely with managing director, Rob Freeman, in developing future strategy.
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