Alignment needed for tyres to reach full label potential, says Pro-Align
Tyre labelling regulations that come into force the week after next offer switched-on workshops an even greater opportunity to sell profit-boosting wheel alignment checks, opines wheel alignment specialist Pro-Align. The label is expected to help retailers move from a primarily price-based, commodity style transaction to a more consultative approach, based on differentiated customer needs or preferences – “a perfect scenario for educating drivers about wheel alignment,” the company says.