Goodyear 38th in Forbes reputation poll
Goodyear has been ranked the 38th most reputable company in the USA by Forbes magazine. The magazine’s sixth annual ranking of corporate reputation in the US, released on its website, made Goodyear – the only tyre-maker on the list – the highest-ranked company in the automotive industry. The list was compiled based on the results of the Reputation Institute’s US Reputation Pulse consumer opinion survey, which measures the overall respect, trust, esteem, admiration and good feelings consumers hold towards 150 of the country’s largest companies.