Michelin urges fleets to rate tyre dealer experiences
Information from ‘the coalface’ is being sought for a new Michelin website. As part of a stated drive to improve consumer power, the tyre maker is asking fleet managers to encourage their employees to share experiences they’ve had with tyre dealers; fleet vehicle drivers can post details of service and price on Michelin’s Tyre Dealer Review website and rate their overall experience out of five stars. By doing so, Michelin believes drivers can help others make an informed decision about the tyre fitting service they use.