All-season with a summer focus: New Nokian Seasonproof
Nokian Tyres’ mission statement is to provide motorists with “peace of mind in all conditions,” and Central Europe region SVP Bahri Kurter says Nokian is taking the “all conditions” aspect literally. Interest in products beyond its established winter business has grown in recent years and driven the launch of new summer tyres such as the Powerproof and Wetproof. Now Nokian Tyres is turning its attention to the growing all-season segment.