DEKRA Test Centre to Compare Premium Brand Tyres
With worldwide automotive manufacturers feeling simultaneous and significant economic and ecological pressures, remaining at the cutting edge in terms of research and development is vital for the premium brands to create the sense of worth necessary to continue selling tyres at the upper end of the pricing sheet. As a significant factor in achieving this goal, the Michelin Group earmarks 600 million Euros for research and development annually.
For part of its testing this year, the French manufacturer is outsourcing to the DEKRA Test Centre, based in Narbonne, France. The 2009 tests will compare Michelin’s Energy Saver in size 195/65R15 91H, the Primacy HP (225/55R16 95W) and the Primacy Alpin PA3 (205/55R16 91H) with examples from the ranges of the premium brand manufacturers Bridgestone (B250, Turanza ER300, LM25), Continental (PremiumContact 2, WinterContact TS830), Dunlop (SP Sport Fast Response, SP Winter Sport 3D), Goodyear (Excellence, Ultra Grip 7+) and Pirelli (P6 Cinturato, P7). Results from the tests will be provided by DEKRA in May for the performance and high performance sizes and in September for the cold weather head-to-head, so readers are advised to check forthcoming issues and on Tyrepress.com for the results.