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Vision Zero: Continental working with IAM RoadSmart

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IAM RoadSmart has come together with Continental to support the tyre maker’s Vision Zero campaign to eliminate road deaths, injuries and accidents. Continental will work with IAM RoadSmart over coming months to engage road users at live experiential events. These will see attendees take the driver seat across a range of driving modules at test track locations, With IAM leading a module that gives a first introductory session to advance driver training, observing driver habits and advising on improvements that can be made.

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Related news:

  1. Brake partners with Continental on the road to Vision Zero
  2. Mark Griffiths joins Continental UK communications team
  3. July peak month for tyre-related incidents
  4. Continental urges motorists to ‘follow RUDOLPH’ at Christmas
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Brake partners with Continental on the road to Vision Zero

Road safety charity Brake is supporting tyre manufacturer Continental’s aim of making road crashes a thing of the past by partnering with the Vision Zero initiative. Continental will work with Brake over the coming months to engage road users at live experiential events.

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Related news:

  1. ‘Braking Bad’ study addresses road safety concerns
  2. Vision Zero: Continental working with IAM RoadSmart
  3. Continental urges motorists to ‘follow RUDOLPH’ at Christmas
  4. Rise in speeding fines takes effect
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Continental using Tour de France sponsorship to promote safety message

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When stage one of the Tour de France begins in Noirmoutier, northwest France, on 7 July, Continental will launch into its first year as a sponsor of the world-famous cycle race. Through its sponsorship of the Tour de France, Continental not only aims to draw attention to its bicycle tyre range; it also hopes the exposure gained will aid its ‘Vision Zero’ push towards a world without road fatalities and accidents.

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Related news:

  1. Continental the official partner of Tour de France
  2. Sport sponsorship: Continental official partner, tyre of Giro d’Italia
  3. Continental sponsors Tour de France 2019
  4. Continental to discontinue football World Cup sponsorship
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Automated driving solution three years away – Continental

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Welcome to the future of driving, your Cruising Chauffeur awaits. That’s the name Continental has given its eagerly-awaited automated driving technology, and regardless of how it rolls off the tongue, Cruising Chauffeur represents something that will significantly change our driving experience. Continental plans to bring Cruising Chauffeur into production in 2020.

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Continental supporting IMI ‘Driving Change’ programmes

Continental Tyres is supporting The Institute of The Motor Industry (IMI)’s “Driving Change” series of online programmes. The programmes are being produced in partnership with ITN Productions. To this end, the Driving Change will be introduced by national newsreader, Natasha Kaplinsky. For its part Continental is supporting the ‘Innovation’ segment, showing its safety credentials and its long-term commitment to ‘VisionZero.’

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Tyre sensors to become an important part of Continental’s in-car network

Prior to the start of the IAA show, which is currently taking place in Frankfurt, Continental’s Dr Elmar Degenhart announced the introduction of new tyre-based technology. The Executive Board chairman stated: “In future we’ll build sensors into tyres that are capable of immediately sensing the texture of a road surface. In this way we will turn the tyre into an important component in our in-car sensor network.”

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