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Across the Atlantic they are called tires, while over here we use a “Y” and say tyres. This tag provides the latest tyre business news emanating from the United States of America (USA), whichever way you spell it.

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Newest Baja Claw from Mickey Thompson in US

The new 54-inch Mickey Thompson Baja Claw TTC is an “ultra-aggressive off-road performance tyre with an advanced bias belted construction specially designed for rugged off-road use including rock crawling, mud, snow, sand, dirt and gravel,” said the marketer.

The Baja Claw TTC, a complete redesign of the original Baja Claw, features directional “SideBiters,” deep shoulder lugs, integrated concave blades to disperse mud, multi-angle sipes, and a highly cut-resistant tread compound. The 19.5/54-20LT Baja Claw TTC weighs 201 pounds, and has an inflated tyre diameter of 53.8 inches with 26/32nds of tread depth, Mickey Thompson officials said. The division of Cooper Tire & Rubber Co. said the new tyre would be available in the third quarter of 2009. (Tire Review/Akron)

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  1. Cooper Launches New Oliver Retreads
  2. Oliver Adds New Premium Tread
  3. Cooper to Pay Damages for Alleged Defective Tyre
  4. NHTSA Looking Into Cooper Line
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US Hankook ‘Cubes’ Performance Parameters

Hankook Tire Corp. has launched e3 (“E-Cubed”), a new radial truck tyre technology that combines improvements in energy, economy and environment. The technology is being integrated into Hankook’s newest line haul tyres, scheduled to be available in early 2010, and makes its first appearance at the Great West Truck Show this weekend. Hankook said the “e3 is designed to increase fuel economy, allow for improved fuel savings and wear performance, as well as minimize harmful carbon dioxide discharge.”

“Energy, economy and environment – the focus areas for e3 – continue to be key concerns in today’s commercial trucking industry,” said Brian Sheehey, director of commercial tires for Hankook Tire America Corp. “By categorizing a broad range of advanced technologies under e3, Hankook will be able to demonstrate how we deliver significant benefits in each category.” e3 falls under Hankook’s overall Kontrol Technology philosophy, which “focuses on a set of proprietary innovations, applied throughout research, development and production to ensure controlled driving experiences,” the company said. (Tire Review/Akron)

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  1. Hankook Launches “Kontrol Technology”
  2. Hankook Announces Increased Environmental Technology Spending
  3. Airless Honeycomb Tyre a Potential Lifesaver
  4. Hankook Design Acknowledged at iF Awards
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US Kumho Tyre Plant Gets Tobacco Money

Even though construction of the plant is on hold, Kumho Tire USA Inc. has received a multi-million dollar state grant for the project. The OneGeorgia Authority board awarded Kumho with a $3.8 million grant for its planned tire plant in the city of White, Georgia. The funds are for site preparation and infrastructure improvements.

Earlier this year, Kumho announced that it was postponing construction of the planned tyre plant due to concerns over the economy. The company has not stated when work on the facility will restart. The OneGeorgia Authority is funded by the state’s tobacco settlement. (Tire Review/Akron)

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  3. Kumho Agrees Sale Of Tire Business Unit
  4. UK EV Recharging Network Set To Surge
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USA Tyre Hall of Fame Nominations Open

Nominations will be accepted until 1 July for the Tire Industry Hall of Fame. The Hall of Fame is open to individuals in the tyre industry, including manufacturers, inventors, publishers, equipment suppliers, tyre association executives, tyre dealers, tyre and rubber recyclers, and retreaders. In addition, TIA is accepting nominations for its Friend of the Industry Award, which recognizes allies and proven supporters of the tyre industry.

The deadline for nominations for the Tire Industry Hall of Fame and Friend of the Industry Award is 1 July. A nomination form for both awards is available on www.tireindustry.org or by calling TIA at 301-430-7280 ext. 109. (Tire Review/Akron)

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  1. TIA Looking for Nominees for Hall of Fame
  2. Supreme Court Rules for Checkoff Programs
  3. Providing Customers With a Quality Edge
  4. Questions for Your Tyre Repairers: The US’ Tire Industry Association
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US ITC Will Recommend Chinese Tyre “Remedy”

In the USA, the International Trade Commission has announced that it will recommend a solution by 29 June to the United Steelworkers’ complaint that there is an overabundance of Chinese-manufactured imported tyres on the domestic market, leading to job losses and plant closures. The ITC has already backed the USW’s complaint, by virtue of a 4-2 split in voting, and will send its recommended course of action to president Obama, who is expected to take action by the end of September.

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  1. Striking Workers Offer to Supply Military
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Miles Driven Increases for the First Time in More Than a Year

According to the Federal Highway Administration, US miles driven increased for the first time in 16 months. Total vehicle miles traveled (VMT) in April of this year was 249.5 billion, compared to 248.1 billion miles for April 2008, representing a 0.6 per cent increase. In addition, FHA has reported that all regions of the country saw either higher or the same VMT as last year. The report did find that cumulative VMT for the fist four months of 2009 is 1.1 per cent lower than it was for the same four months last year.

The June edition of the Traffic Volume Trends report can be found at www.fhwa.dot.gov/ohim/tvtw/09aprtvt/09aprtvt.pdf. (Tire Review/Akron/Aftermarketnews.com)

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  1. Goodyear Faces Federal Discrimination Suit, Says Report
  2. RMA/GPG Meeting to Address Political and Business Trends
  3. Goodyear Ordered to Pay US$15 Million in Accident Ruling
  4. Giti Tire May List on Hong Kong Stock Exchange
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Goodyear Claims NASCAR Tyre Wear Problems Resolved

The 2008 NASCAR season was not a good one for Goodyear. The US stock car series was plagued by excessive tyre wear, leading to the ‘competition caution’ flag frequently seeing light of day. The manufacturer now believes it has ironed out all of last year’s problems.

“When we left Indianapolis last year, there was one thing we were very clear about and that was that we were going to get it right,” said Greg Stucker, director of Race Tire Sales at Goodyear. “I want everybody to be just as clear today that we’re very confident we have done exactly that.

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  4. Greenwood Bros Wins “Oldest Alcoa Wheel” Competition
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RMA, Discount Tire Score TV Hit

The RMA closed out the USA’s National Tire Safety Week 2009 by landing a slot on the Fox network’s “Fox & Friends” morning show. NASCAR driver David Ragan, who is sponsored by Discount Tire, was interviewed on the program to discuss proper tyre care. RMA worked with Discount Tire to schedule the interview as part of RMA’s media outreach to support NTSW.

To see the interview, go to the “Fox & Friends” site – www.foxnews.com/foxfriends – and scroll down to the “News You Can Use” section. (Tire Review/Akron)

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  1. Titan Support the US Military
  2. Michelin Awarded Military Aircraft Contract
  3. OTR Tyre Duties “Level the Playing Field” – USW
  4. Falken Expands Motorsports Involvement
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Bridgestone’s Dahl Appointed To US Certification Body

For some 37 years the National Institute for Automotive Service Excellence (ASE) has existed as a US based independent, non-profit organisation whose main purpose has been to improve the quality of vehicle repair and service through the testing and certification of repair and service professionals. At present, about 400,000 professionals hold current certifications. On June 22, Bridgestone announced that Glenn Dahl, senior coordinator of Technical Educations for Bridgestone Retail Operations (BSRO) has been appointed to the ASE Board of Directors.

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RMA: Scrap Tyre Re-use Continues to Rise in USA

A new study by the RMA shows that nearly 90 per cent of tyres that are replaced every year are put to a new productive use. In fact, the study shows, the reuse rate of scrap tyres tops most recovered waste materials including glass bottles, paper and aluminum cans. The RMA said the report “shows continued progress in scrap tyre management practices across the nation resulting in significant reduction of scrap tire stockpiles and continued progress in putting waste tyres to new uses.”

In 2007, 89.3 per cent of the scrap tyres generated in the US by weight were consumed in end-use markets. By comparison, in 2005, about 82 per cent of tyres were consumed by weight, and in 1990, only 11 per cent of tyres were consumed on a per tyre basis. The total volume of scrap tyres consumed in end-use markets in the US in 2007 reached approximately 4105.8 thousand tons of tyres – the largest amount ever since RMA began tabulating scrap tyre statistics.

RMA estimates that about 4,595.7 thousand tons of tyres were generated in the US in 2007. Scrap tyres were consumed by a variety of markets, including tyre-derived fuel, civil engineering and ground rubber applications. The RMA publication, “Scrap Tire Markets in the U.S.; 9th Biennial Report,” is available free for download at www.rma.org. (Tire Review/Akron)

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  1. First CM Primary Shredder for Japan
  2. Tyre Re-use Reaches New High in US
  3. Yokohama Debuts ‘Environmental’ Truck Tyre
  4. Bandvulc Director Tires of Govt’s Recycled Arguments Against Retreads
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Apollo Tyres Appoints New Creative Partner

Capital Advertising is to replace M&C Saatchi as Apollo Tyres’ passenger vehicle business creative partner, a role that will see it handle media related duties for the Indian manufacturer’s entire passenger car tyre range. Speaking to televisionpoint.com, Capital Advertising director Sunil Sachdeva director said Apollo Tyres has recently become a global player and has “very ambitious plans for the road ahead, it is the right time for us to partner them in this preposition.”

The advertising agency previously represented Apollo Tyres through its involvement in the launch of the manufacturer’s two wheeler tyre range almost a decade ago.

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  1. Yokohama Launches Advan Neova
  2. Cooper Helps Overhaul Old Bronco
  3. JWT to Handle MRF Media Account
  4. Interstate Expands Team
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Goodyear Reducing Production at Tennessee Consumer Tyre Plant

As of July 6, production at Goodyear’s consumer tyre facility in Union City, Tennessee will move from a continuous operating schedule to a five-day, three-shift operation. The manufacturer describes this cutback as “another important step” in its efforts to align production in North America with current weaker industry demand.

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  1. Volvo trucks picks Goodyear in USA
  2. Freightliner LLC Selects Goodyear as Standard Supplier
  3. Back to Business at Goodyear
  4. Goodyear Renews Supply Agreement with Largest US Transit Operator
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Anticipation for 2010 Pirelli Cal Grows with Online Pic Leaks

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Various online celebrity news sources are helping to build on the hype for the 2010 Pirelli Calendar, which has reportedly begun shooting in Brazil. Interest is particularly high in the tyre manufacturer’s homeland Italy, where the national edition of Vanity Fair has featured the 2010 models on its front cover, and Australia, the country in which the most high-profile model, Miranda Kerr, was born. The Cal 2010 will feature the photographic work of renowned eroticist Terry Richardson from the USA, with modelling by Kerr’s fellow Australians Abbey Lee Kershaw and Catherine McNeil.

Kerr has appeared nude in various media several times already this year, addressing the plight of koala bears and the plight of spotty teenagers in Rolling Stone magazine. Reports suggest that the 2010 Cal will feature one photograph in which the model wears only a hat, while McNeil will pour milk over her own naked body. The censored pictures are available at the end of a simple Google picture search.

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Related news:

  1. Pirelli to Sponsor Golden Ticket Contest
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ATC Claims Name Change

American Tire Corporation is no more. In a statement placed on its now defunct website, the importer said it was changing its name to Colorado Tire Corp. In March, ATC lost its federal appeal of a trademark infringement case brought by American Tire Distributors. The mega-distributor claimed ATC’s name and logo “constitutes use in commerce that is likely to cause confusion and mistake and to deceive consumers as to the source or origin of defendants’ products or defendants’ business.”

The lower court’s order to ATC to vacate its name and logo was issued in August 2008. In its statement, the former ATC said: “In order to consolidate our corporate identity behind our company’s most recognizable and valuable asset, i.e., the Colorado brand OTR tires, which have been extensively approved and recognized by various users in different countries, the Board of Directors of American Tire Corporation has determined to change our corporate name to Colorado Tire Corporation.

“Any existing and ongoing contracts/agreements/authorizations between any company and American Tire Corporation shall be reentered with Colorado Tire Corporation by the end of June 30, 2009, or otherwise will be deemed invalid.” Other than posting the statement, the company disabled its website at www.americantire.us, and said a new site “will be announced separately.” (Tire Review/Akron)

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Conti Delays Pay to Meet Loan Terms

Continental AG has reportedly opted to put payroll payments on hold for “a few days” in June to so it can honour its loan commitments. According to a report published by Bloomberg, all of Continental’s 45,000 workers in Germany as well as some in France and the US will be affected. Bloomberg quoted Continental’s headquarters as saying that Employees will receive their wages by July 3 at the latest. However, Continental Tyre Group representatives confirmed the news won’t affect UK employees.

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  2. Continental, Schaeffler to Avoid State Assistance?
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