Alan Baldwin, wholesale director at Micheldever Tyre Services, has praised Goodyear Dunlop UK’s recent part worn information initiative “in the strongest possible way.” Speaking to Tyres & Accessories, Baldwin highlighted what he called “their excellent initiative in exposing the dangers of part worn tyres to the consumer”.

He continued: “Amongst all the tyre manufacturers, Goodyear has clearly grasped the horrendous dangers of what the almost totally un-policed and dangerous part worn market means to the consumers safety and pockets…Goodyear’s excellent flyer (“The Ugly Truth about Part Worns) is the best information a consumer could be given and should be applauded by the entire industry.”