IAM RoadSmart, the organisation formerly known as The Institute of Advanced Motorists, has become an official supporter of TyreSafe. The tyre safety association says it is delighted to welcome IAM RoadSmart to its ever-expanding network of supporters.
This week, with more commuter-sized motorcycles and scooters being sold than ever before, TyreSafe has unveiled dedicated materials to help keep riders safe on their daily travels. Launched to coincide with the Motorcycle Industry Association’s (MCIA) Ride to Work Week, the potentially life-saving advice for scooter commuters includes choosing the right tyre, essential routine maintenance and understanding when a replacement should be fitted.
The First Stop fast fit network states that it is accelerating its expansion plans across the UK. Currently operating 72 centres, the network said that it has recently attracted six new members. The network has also become an official supporter of TyreSafe. First Stop’s partner zone manager, Mike Glover said: “First Stop prides itself on outstanding customer service and we consider explaining the importance of tyre safety as an essential part of that relationship.
TyreSafe has shared details of the Tyre Safety Month Briefing, which is billed as a ‘comprehensive forum on tyre safety in Britain’. In addition to the annual launch of Tyre Safety Month materials, the briefing will include results of the second phase of the ‘Tread depth survey at the point of replacement’. Presentations from influential guest speakers and policymakers from the tyre and road safety community will also feature, along with the unveiling of “an innovative engagement tool for TyreSafe members and supporters”.
The First Stop tyre service network has signed up as an official supporter of TyreSafe. Commenting on the decision to lend its support to the tyre safety organisation, First Stop partner zone manager Mike Glover said: “By becoming an official supporter TyreSafe, we can now accelerate our safety awareness among those customers through the use of the organisation’s extensive library of materials and assets.”
TyreSafe has relaunched its Tyre Safety Companion smartphone app. Named one of the best motoring apps in 2015 by leading motoring magazine Auto Express, the app offers Britain’s drivers a range of essential tyre safety guidance. Key advice includes details of how to undertake regular maintenance checks, what to do at the roadside in the event of a puncture or incident and the use of temporary spares.
Bridgestone has called on the UK Government to implement mandatory fines on motorists who drive with defective or worn tyres. The manufacturer said the UK should follow Ireland’s lead in the interests of road safety; the Irish minister for transport, tourism and sport, Paschal Donohoe announced the new fixed charge notice (FCN) offence for motorists in mid-April, with fines of €80 now in effect.
Sigmavision Ltd has become the latest organisation to lend its official support to TyreSafe.
Based in the UK, Sigmavision Ltd is a high tech company, with world class expertise in laser sensor and camera imaging technology. Originally supplying offline and online laser profiling systems and laser measurement systems to the world’s largest tyre manufacturers, today it is the developer and manufacturer of TreadReader, a technology for tread depth measurement in the tyre aftermarket. Sigmavision now exclusively manufactures and supplies the TreadReader Hand Held scanner and TreadReader Drive Over ramp for aftermarket applications.
The final deadline to enter the TyreSafe Awards 2016 has been extended to midnight Friday 8 April. The awards, which recognise the work of those campaigning to raise awareness of tyre safety in the UK during 2015, are open to non-members of TyreSafe as well as its supporters. Submissions have already been received from tyre, car and van manufacturers and retailers, along with road safety partnerships, and represent some inspiring campaign work. Shortlisted entrants and guests will gather at the awards’ evening ceremony on 14 July at The Belfry, Wishaw, to discover who will claim the prestigious accolades.
As 15 million vehicles head out on UK roads this Easter, tyre safety awareness organisation TyreSafe is reminding drivers to check their tyres – including pressures – before they set off. Driving with underinflated tyres makes it more difficult to control a vehicle, increases the distance required to stop and leaves it more vulnerable to a puncture or rapid deflation.
Caravan owners can benefit from an online pressure calculator released by UK safety organisation TyreSafe. The web form tool has been developed to ensure correct tyre inflation levels on the country’s half-million strong caravan fleet when they trundle out on their summer journeys.
A recent independent study commissioned by HiQ suggests UK roads face a growing danger young drivers happy to purchase part worn tyres.
The study, by Advantage Research and Innovation, surveyed more than 4000 UK car drivers who had purchased tyres in the past 12 months to October 2015, aged from 17 to 84. The research showed an increased acceptance of used or part worn tyres as a safe and cost-effective option among respondents aged between 17 and 34, in contrast to the older age groups, where the vast majority would not consider driving on used or part worn tyres.
UK tyre safety awareness organisation TyreSafe invites all road safety stakeholders to enter submissions for the TyreSafe Awards 2016. The awards are open to non-members of TyreSafe as well as its supporters and seek to recognise the work and achievements of those campaigning to raise awareness of tyre safety in the UK during 2015. Winners will be presented with their awards at an evening ceremony on 14 July.
Of the 700,000 or so babies that will make their first journey home from hospital this year, more than a quarter may do so in a car that drives on illegal or dangerous tyres. TyreSafe bases this statistic on the results of a survey of more than 100,000 tyres it conducted together with Highways England, and with the implications of this in mind has launched a new awareness campaign aimed at pregnant women. The safety organisation is encouraging mums-to-be to add CHECK TYRES to their pre-birth checklist in anticipation of the most important journey they will ever make – the trips to and from hospital, before and after the arrival of their baby.
TyreSafe-compiled research frequently shows the human impact of tyre-related incidents in support of its arguments for motorists to increase tyre checks, but the latest infographic from the organisation also counts the economic cost. The estimated cost of tyre-related incidents to the economy over the last five reported years is £416 million, averaging £83.2 million annually, according to Department for Transport figures to 2014.
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Bridgestone, First Stop