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Mobox: Bridgestone aims to grow car subscriptions twentyfold

The mobox all-inclusive monthly tyre subscription service debuted in the UK in 2020, several years after Bridgestone first piloted the model in France. Bridgestone now intends to increase the global number of mobox subscription contracts twentyfold (compared to 2019) by 2023. While additional subscriptions in Europe will aid this expansion, the company will primarily achieve growth by rolling out the European mobox model in the USA and Japan.

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  2. A Layered Journey – Bridgestone’s new rubber sustainability campaign
  3. Bridgestone receives ‘Prime’ ISS ESG Corporate Rating
  4. Bridgestone releases 2020-2021 Sustainability Report
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Bridgestone to offer customised retreads as part of fleet subscription model

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Retreading solutions lie at the heart of Bridgestone Corporation’s new Sustainability Business Framework. Announcing details of the framework’s “retread centric model”, chief executive officer Shu Ishibashi shares that the tyre maker plans to utilise tyre monitoring technologies in order to offer customised retreads via a subscription model.

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  1. TRA Recycling Day 2016 pursues professional collective approach
  2. Bridgestone celebrates 10th anniversary of Bulldog acquisition
  3. Bridgestone lifts Bulldog production, invests in UK retreading as duties drive demand
  4. Bridgestone buying Tomtom Telematics for 910 million euros
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Cartyzen coming to The Tire Cologne ahead of European launch

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Introduced at Tire Technology Expo in February, the Zenises Group’s Cartyzen tyre subscription service will gain further exposure at The Tire Cologne next month through its presentation by Harjeev Kandhari, chief executive officer of Zenises.

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Related news:

  1. Harjeev Kandhari introduces Cartyzen tyre subscription scheme at Tire Technology Expo
  2. Zenises opens Technology Centre, appoints division GM, Technology VP
  3. Zenises appoints former acting CTO of Ping An Bank to Technology Advisory Board
  4. Tyres as a service?
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