When Handed Lemons – Kwik-Fit Fleet gains new business through operator belt-tightening
You’d have to look under a fairly isolated rock to find someone unaware of the beating the transport industry has taken in 2009, but fewer people are aware that dwindling fleet vehicle purchases have also brought some benefits. Kwik-Fit Fleet is one firm to have gained from this effect of the recession Head of Kwik-Fit Fleet Mike Wise, when talking with Tyres & Accessories, reflects that the fleet industry has been for the last 15 or 16 months totally dominated by recession affected businesses looking to cut costs, and this has proven a boon to the fast fit services provider: “Since the recession struck in 2008, an increasing number of businesses have extended their fleet replacement cycles,” he explains. “Recession-induced lengthening fleet replacement cycles have provided a major business opportunity for Kwik-Fit Fleet as tyre consumption rises and an increasing volume of MOTs and service and repair work is required as vehicles move into their fourth year of operation and even longer.”