Truck vs Tyre – Omni United fights for the Radar name
France’s famous tyre maker would scowl if Toyota named its latest model the Michelin, and a car named the VW Firestone would be unthinkable, too. With this in mind, Omni United is more than a little unhappy with the name Zhejiang Geely Holding Group has chosen for its “high-end new energy outdoors lifestyle vehicle brand.” The tyre company thus has Radar on its radar and is seeking to block Geely’s use of the name.