TyrePal hires telematics expert as operations director
TyrePal has hired Steve Coffin – a telematics expert – as operations director. Before joining TyrePal, Coffin was marketing and operations director for MiX Telematics Europe. In this role, he was responsible for maintenance and sales to all existing clients and also handled marketing activity across Europe. He was part of the management team that established the company when it was divested from Siemens VDO Automotive and has been responsible for handling a 10-year contract with the Go-Ahead Group, a leading bus operator in the UK with 4,500 vehicles.