Not Japanese and not us – Toyo files action against Japan Toyomoto Tire
For many companies, exhibiting at this year’s SEMA show led to contact with new customers and additional business. For at least one, it prompted legal action. On 4 November, Toyo Tire & Rubber and its US subsidiaries filed a trademark infringement action against Chinese company Japan Toyomoto Tire Corp. and its affiliates. This is the second year in a row that Toyo has undertaken such legal action against another SEMA exhibitor.