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Kumho Tire enhances profile through Eintracht Frankfurt partnership

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Korean tyre manufacturer Kumho Tire has entered into a three-year strategic partnership with German football club Eintracht Frankfurt. This collaboration aims to bolster Kumho Tire’s visibility and brand image, encompassing advertising within the stadium, hospitality packages, and collaborative social media initiatives. In addition to supporting the men’s team, Kumho Tire will also back the Esports team, with joint campaigns planned alongside EintrachtTech.

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Related news:

  1. Football: Kumho Tire’s Schalke 04 sponsorship extended
  2. Football: Kumho continuing as tyre partner to Bayer 04 Leverkusen
  3. Kumho partners with German football club Bayer 04 Leverkusen
  4. Football: Kumho Tyre partners with FK Mladá Boleslav
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Kumho Tire sole tyre supplier to TCR World Tour

Already the official tyre supplier to the TCR touring car competition on four continents, Kumho Tire recently signed a deal to become the title sponsor and exclusive tyre provider to the related TCR World Tour. All cars participating in the 2023 Kumho TCR World Tour will thus race on the Kumho Ecsta S700 racing tyre or, in wet conditions, the Ecsta W701.

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Related news:

  1. Kumho to exclusively supply TCR Europe championship
  2. Kumho adds Australian series to TCR supply portfolio
  3. Kumho Tire develops bespoke tyre for TCR competition
  4. Yokohama selected as tyre partner for debut TCR UK touring car series
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Tony Lee heading Kumho’s European business

Gangseung ‘Tony’ Lee is the new head of Kumho Tire Europe GmbH. The tyre maker’s former senior vice president of global marketing commenced his European remit on 1 October, succeeding Namhwa Cho, who is reportedly taking on the role of president of Kumho Tire USA.

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Related news:

  1. Kumho: We aim to become a ‘major brand’ in Europe
  2. Football: Kumho continuing as tyre partner to Bayer 04 Leverkusen
  3. Kumho tyres OE on Hyundai Staria
  4. Kumho Tire develops bespoke tyre for TCR competition
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Baseball: Kumho teams up with the Kia Tigers again

South Korean tyre makers can once again compete head-to-head on the baseball field, with Kumho Tire resuming its sponsorship of the Kia Tigers after a four-year hiatus. It joins Hankook Tire, sponsor of the Doosan Bears, in the top-level KBO League.

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Related news:

  1. Kumho the strongest ‘local’ in South Korea’s aftermarket
  2. Creditors to sell Kumho Tire shareholding
  3. Kumho Tire delisting as military supplier
  4. Kumho Tire CEO ‘grateful’ for dealers’ support as first post-acquisition tyre launched
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Kumho Tire develops bespoke tyre for TCR competition

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According to WSC Group Ltd., the entity behind the TCR touring car series concept, Kumho Tire has developed a bespoke tyre for TCR competition. WSC has approved the new tyre following its successful completion of evaluation testing at Circuit de Barcelona-Catalunya on 11 October, the day after the TCR Europe season drew to a close.

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Related news:

  1. 19 finalists chosen for 2015 AutoBild winter tyre test
  2. Hyundai chooses Kumho’s ‘low profile’ PorTran KC53 for H350
  3. Kumho launches all-season van/LCV tyre range
  4. Kumho Ecsta HS51 OE on Renault Arkana
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Kumho Tyre extends Tottenham Hotspur partnership

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Kumho Tyre

Tottenham Hotspur and Kumho Tyre agreed to a “long-term extension” of Kumho’s position as the premier league football club’s Official Tyre Partner at a signing ceremony at the Tottenham Hotspur Stadium recently.

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Related news:

  1. Kumho Tire extends Tottenham Hotspur sponsorship
  2. Kumho customers play the beautiful game, Spurs-style
  3. Kumho continues Spurs partnership
  4. Kumho customers hone football skills with Spurs legends
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Thinking ahead: Hankook Tire preparing for IAA CV

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Even though Hankook Tire is now – as are many within the tyre industry – making final preparations for next week’s The Tire Cologne, the tyre maker is already getting ready for the 2018 IAA Commercial Vehicles fair. Offering a sneak preview of what we can expect to see this September, it shares that the show in Hannover, Germany will host the world premiere of a new Hankook mixed on- and off-road tyre line-up that includes steer, drive and trailer axle fitments. Hankook Tire also intends to announce further growth in its business with truck OEMs.

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Related news:

  1. Hankook intensifying cooperation with Schmitz Cargobull
  2. TBR tariffs: Giti displays two commercial tyres ‘Made in Indonesia’ at The Tire Cologne
  3. CITExpo 2018: still room for small-medium Chinese players, though times are tough
  4. CV Show launch for Laufenn truck tyre range
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Hankook tyres OE on Citroën C3 Aircross

The C3 Aircross, a distinctive-looking compact SUV that Citroën brought to market late last year, is now available with Hankook tyres as original equipment. Hankook Tire shares that its Kinergy 4S all-season tyre has been approved for the C3 Aircross in sizes 195/60 R16 89H, 205/60 R16 92H and 215/50 R17 91H, and the Ventus Prime³ summer tyre in size 205/60 R16 92H.

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Related news:

  1. Hankook intensifying cooperation with Schmitz Cargobull
  2. Hankook OE on 2018 Honda Accord
  3. Hankook SmartWork OE on Scania
  4. Hankook supplying OE tyres for Audi SQ8
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Hankook intensifying cooperation with Schmitz Cargobull

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Schmitz Cargobull trailers have rolled out the factory on Hankook-supplied tyres since 2013, and the two companies began collaborating in full-service business early last year after signing a further agreement covering the European market. During the IAA Commercial Vehicles show in Germany last month, Hankook Tire and Schmitz Cargobull signed a new agreement that extends their cooperation until 2019.

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Related news:

  1. Hankook now supplying tyres to third major European truck maker
  2. Hankook SmartWork OE on Scania
  3. Schmitz Cargobull renews OE agreement with Hankook Tire
  4. CV Show launch for Laufenn truck tyre range
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Hankook Smart Control AW02 TBR tyre wins Red Dot Design Award 2015

Hankook’s Smart Control AW02 has received the prestigious Red Dot Award: Product Design 2015 in the Vehicle Accessories category. The manufacturer says the tyre met the international panel of judges’ expectations for innovation, functionality, ecological compatibility, and durability. The tyre was one among 5,000 entries from 56 countries.

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Related news:

  1. Red Dot award for Hankook DynaSYNC
  2. Red Dot Awards for five tyres
  3. Red Dot Awards for three Hankook tyres
  4. 3rd ‘Red Dot’ win for Kumho
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Fan loyalty the focus of Hankook Tire’s latest football campaign

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All English clubs may have already been knocked out, but eight teams remain in with a chance to win this year’s Europa League final, which will take place in Warsaw, Poland on 27 May. If your favourite team is still in the running, your support could pay off. In association with the UEFA Europa League, Hankook Tire has launched the ‘Hankook Digital Fan Match’ campaign and invites fans to show their support for the quarter finalists.

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Related news:

  1. Hankook Tire making its presence known at Europa League final
  2. Tyres in football: 2015/16 season heralds expanded deals with biggest clubs
  3. Hankook signs global partnership with Real Madrid
  4. Hankook competition offers UEFA Europa League final tickets, Stockholm Showdown
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Jong Jin Park named head of Hankook Tyre UK

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The gap at the top of Hankook Tyre UK’s management following Gaugseung Lee’s appointment as vice-president of marketing and sales for Europe has been filled by Jong Jin Park. Mr. Park is now managing director of Hankook’s second largest entity in Europe, and joins Hankook Tyre UK with more than ten years of experience in various positions within the company.

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Related news:

  1. Hankook’s Tony Lee takes on European role, Ahn appointed president of Hankook Tire America
  2. Stephen Marsh appointed Hankook’s retail development manager
  3. Hankook confirms Tony Lee as European marketing and sales head
  4. Hankook proves itself good egg to local charities with Easter donation
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Hankook confirms Tony Lee as European marketing and sales head

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Hankook has confirmed reports of Gangseung ‘Tony’ Lee’s appointment as vice president of marketing and sales for Europe. The manufacturer said his appointment reflects both the continual and long-term growth of the Hankook brand in the European tyre market as well as the increasing importance of the European business unit within the group. The appointment was effective from New Year’s Day 2015.

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Related news:

  1. Hankook’s Tony Lee takes on European role, Ahn appointed president of Hankook Tire America
  2. Jong Jin Park named head of Hankook Tyre UK
  3. Guy Heywood named Hankook Tire Europe truck tyre marketing director
  4. Australian tyre recycler expanding into Europe
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Stephen Marsh appointed Hankook’s retail development manager

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Starting 5 January, Stephen Marsh has taken on the role of retail development manager at Hankook Tyre UK. Marsh brings with him 30 years of industry experience at numerous companies, including Kwik Fit, Pirelli, CPK Auto Products and Stapleton’s Tyre Services, and he is tasked with the goal of contributing to the further development and expansion of the Hankook Masters Program in the UK. The tyre maker views his extensive experience as a trainer as an important skill that will allow him to provide added value to the network. Marsh will also work with other regional retailers and assist in developing the reach of Hankook’s portfolio.

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Related news:

  1. Hankook UK sales director Barrie Horrocks passes away
  2. Jong Jin Park named head of Hankook Tyre UK
  3. Tyre Industry Awards 2015: Winners
  4. Tyre Industry Award winners 2016
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