Vee Introduces Three New Tyres
Thailand-based Vee Rubber launched three new tyres at the SEMA Show: Vitron, an all-season high performance tyre; Winter Season III, a studdable snow tyre; and Taiga Ice Axe, a studdable light truck snow tyre. The new lines are part of the company’s growing presence in North America. Sold through regional wholesalers and large tyre dealerships – those with 20-plus locations – Vee estimates it will sell six times as many tyres as in 2008, said Patrick Hyland, the company’s sales and marketing manager.