Bridgestone subsidises training to assist customers ramp up post-lockdown
Bridgestone is providing supported training courses aimed at getting commercial customers back on their feet following lockdown. During the third quarter, the company’s comprehensive range of accreditations – which helped secure three National Tyre Distributors Association (NTDA) staff training awards in the past five years – are to be offered at heavily subsidised rates to dealers for the first time. By providing the wide range of qualifications, Bridgestone hopes to re-engage with – and empower – technicians and ensure its network of commercial partners provide a premium service when answering fleet calls.