Sailun drops the Jinyu name
At a meeting held yesterday, the Board of Directors of Sailun Jinyu Group Co. Ltd. approved a change of the company’s name to Sailun Group Co., Ltd.
At a meeting held yesterday, the Board of Directors of Sailun Jinyu Group Co. Ltd. approved a change of the company’s name to Sailun Group Co., Ltd.
As far as years go, 2017 was a special one for Tyre Trading International (T.T.I.). Early on in the piece it delivered growth through the acquisition of Van Aalderen Twen-Tyre, it then witnessed expansion with Reifen Kraftwerk and was rounded off by organisational restructuring following the sale of the company’s Motoria business. T.T.I.’s owner Peter-Alexander van ’t Hof sees last year’s changes as a “big step” for the wholesaler, and 2018 is also looking to be a red-letter year.
At the end of May, anti-Chinese truck tyre tariffs were implemented. They included nominal (as opposed to percentage) tariffs at levels that surprised many. As a result, supply shortages and challenges at distributors were predicted. Shuttering of some of the lowest cost Chinese tyremakers is also expected. However, speaking to affected firms during the recent Tire Cologne reveals that many are already prepared to source tyres elsewhere. Indeed, the largest manufacturers have been off-shoring for some time. As a result, virtually all the leading Chinese tyre manufacturers already have non-Chinese tyre production in place. Let’s take a look at who’s got what.
This is a short extract. Tyrepress and Tyres & Accessories subscribers can log in below to read the full article.
If you are not yet a Tyrepress or Tyres & Accessories subscriber, you can change that here.
Becoming a member has benefits such as:
Prometeon Tyre Group’s recent appointment of Kirkby Tyres as its official wholesale partner for Pirelli truck & bus product is “a landmark in Kirkby’s history as with this agreement, this is Kirkby’s first appointment as a national distributor of a major tier-1 tyre brand”, according to Dave Dorrity, managing director of Kirkby Tyres.
Under a new multi-year manufacturing offtake agreement, the Sailun tyre plant in Vietnam will produce truck and bus radial (TBR) tyres for Cooper Tire & Rubber. Tyres produced for Cooper in the Sailun Vietnam Co., Ltd. plant will be manufactured under the Roadmaster, Dean and Starfire brand names and be sold in global markets. Cooper says the offtake agreement gives it a “third global source of TBR tyre production to meet growing customer needs.”
Two of Sailun Jinyu International Europe’s tyre brands will now be distributed by wholesalers Viking Wholesaler Tyres and Bond International following a major strategic review of its UK distribution operations. The manufacturer pronounced itself “delighted to announce a number of enhancements and improvements” for its portfolio, which includes the Sailun, Jinyu, Blacklion, and Rovelo brands. The new strategy has become effective immediately, SJI Europe added.
The management of Kings Road Tyres Group (KRTG) has welcomed the well-known wholesaler’s return to private ownership after reaching agreement to conclude its contractual arrangements with the Sailun Jinyu Group.
Sailun Jinyu Group has announced that it sold its Kings Road Tyres Group (KRT Group) tyre wholesale subsidiary to KRT Holdings Ltd in a November Shanghai stock market statement.
Kirkby Tyres’ 2017 expansion programme will see its first warehouse completed in December 2017, with the 80,000sqft of new floor space, across nine additional new warehouses, fully operational by March 2018. In total, Kirkby will fit in 2,500 additional tyre racking units, enabling 8.9m high tyre storage facilities. The wholesaler will also add 10 more loading bays to its operation. In order to realise this expansion, Kirkby purchased three acres of land adjacent to its Speke headquarters, allowing it to increase its stock capacity and further improve its logistical operations, and increasing its total footprint to approximately nine acres. Kirkby added that the expansion would require more local personnel to be employed, and enable the company to offer customers a wider range of brands, sizes and applications.
This is a short extract. Tyrepress and Tyres & Accessories subscribers can log in below to read the full article.
If you are not yet a Tyrepress or Tyres & Accessories subscriber, you can change that here.
Becoming a member has benefits such as:
During May’s Autopromotec 2017 in Bologna Sailun held a prize draw, and received customer donations and pledges of over 5000 euros, which Sailun matched to make a donation of 10,000 euros to the World Child Cancer charity.
UK wholesaler and specialist in commercial vehicle products Kirkby Tyres continues to leverage its exclusive distribution deals in order to deliver the right tyres to the UK’s evolving commercial vehicle segment. The Speke, Liverpool based company has exclusive distribution agreements with Double Coin, Sailun and Longmarch, and these relationships are allowing it to fulfil customer requirements. “We believe that long-standing business relationships are essential,” Kirkby’s spokesman told Tyres & Accessories. “It is through such relationships that we are able to offer our customers assurance of quality, continuity of supply and a full manufacturers’ warranty.”
Sailun is increasing prices of its commercial truck, passenger and light truck tyres by between 5 and 8 per cent in North America. The increase went into effect 1 January 2017.
Sailun Tyres (Europe) has appointed Janis Amolins as its business development manager for East Europe. Amolins will be responsible for the sales and development of the Sailun Jinyu Group’s portfolio of four brands for Europe: Sailun, Jinyu, Black Lion and Rovelo. He joins the Sailun team with immediate effect.
In 2015, the implementation of Sailun Plus, the Kirkby and Sailun TBR dealership network, was a huge step forward for both parties and something led to demonstrably strong sales growth for both the tyre wholesaler and the brand.
Sailun Jinyu will begin its new football perimeter advertising agreement with the English Premier League in this weekend’s matches, having signed an initial commitment to 10 games. Its advertisements will appear on the pitch perimeter hoardings at Stoke City’s Bet365 stadium and The Hawthorns, home to West Bromwich Albion, on 20 August, with a second showing at the latter ground on 28 August.
If you would like the latest news from the Chinese tyre industry in Chinese, visit our partner site TyrepressChina.com. Or click below to continue on Tyrepress.