Pirelli and Prada sponsor Luna Rossa’s new America’s Cup challenge
Pirelli has signed an agreement with Luna Rossa Challenge for the constitution of a partnership aimed at the development of a multi-year project which will lead to Luna Rossa’s participation in the next edition of the America’s Cup, set for New Zealand in 2021. Pirelli and Prada will be co-titled sponsors of the vessel and will detail their plans at a soon-to-be-organised event.