The Quiet Achiever
Yokohama Tire admits that an OTR division is typically not the highest profile area in a tyre company’s hierarchy – yet it’s one of the most profitable. While they produce and sell the world’s largest and heaviest tyres, it is the consumer and, to a lesser extent, commercial divisions that receive most of the limelight. To set the record straight, Yokohama Tire USA has interviewed two key members of its OTR division, director of OTR sales Gary Nash and national sales manager Nelson Richards. The two men discuss the inner workings of Yokohama’s OTR department, the marketplace and the future of OTR.