Cooper to focus on 4×4, UHP, motorcycle at Essen
Cooper Tire & Rubber Company Europe Ltd will exhibit its latest and “most innovative” 4×4, ultra high performance passenger car and motorcycle ranges at Reifen 2012. The company (Hall 3, Stand 241) will bring new products from both its Cooper and Avon brands to the annual international tyre fair in order to showcase the strides being made in tyre development and technology, including design work conducted at its European Technical Centre in Melksham, UK. The Cooper display will feature the newest Discoverer S/TMAXX and the Discoverer A/T3 4×4 tyres, while Avon will be represented by its ZZ5 UHP passenger car tyre, launched last year to complement the ZZ3, as well as its brand-new 3D Ultra range of motorcycle tyres.