Bridgestone to Supply BMW Driver Training Programme
More than 54,000 drivers have taken part in BMW Driver Training programmes in Europe during the last three years and benefited from its specialised courses to improve individual driver skills, reactions and awareness. In August, Bridgestone announced the signing of a three-year contract to supply tyres to this business group within the German manufacturer’s “M” division. Through the agreement, Bridgestone becomes the exclusive tyre supplier for the BMW Driver Training fleet, which is made up of 1-Series, 3-Series, X5 and X6 vehicles, as well as the BMW M model range.