Giti Tire has doubled the size of its European test centre, based at the MIRA research facilities in Warwickshire by both expanding its garage space and staff numbers at the test track. The development, which comes not much more than two years after the company embarked on its European research and development programme there, reflects the company’s determination to significantly increase sales and further develop its products to compete with longer established brand names.

As a result of the investment Giti has made, the company’s operation is now amongst the largest tyre testing programmes operating at MIRA. Speaking to Tyres & Accessories during a recent truck tyre demonstration day, company representatives explained that this UK-based European testing operation is increasingly adopting the position of a global centre as it now tests products for the US and various other global markets as well as its European mainstay. In addition the test centre has reportedly played host to the engineers from the firm’s Indonesian and Chinese production bases. Furthermore, the experienced test team that has been established under the leadership of the company’s European Technical Centre head, Eddie Young, has also begun bi-annual winter tyre testing at respected centres in Finland and New Zealand.