Bridgestone US Retail Division Phasing Out Lead Weights
At the start of 2008 Bridgestone’s retail arm in the US, BFS Retail & Commercial Operations, LLC (BFRC) will begin offering its customers steel wheel balance weights, replacing millions of lead wheel weights each year with more a ecologically sensitive counterpart.
Customers who visit Firestone Complete Auto Care, Tires Plus, ExpertTire or Wheel Works service centres will have the new steel wheel weights installed when they buy new tyres or have their existing tyres balanced. “We implemented this innovative plan because we believe that using steel wheel weights will have a positive environmental impact,” said BFRC environmental manager John Sheerin. “We are hopeful that others in the automotive repair industry will follow suit and join BFRC in promoting the use of steel wheel weights.”