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Michelin to Promote Premium Tyre Sales with FLAG Brand Scheme

Michelin is to promote the benefits of premium tyres with a premium brand training and incentivisation programme for dealers. The programme’s name is an acronym that stands the marketing strategy’s key areas of focus – Fuel, Longevity And Grip. The idea is that in exchange for meeting sales and training objectives tyre dealers will be able to accumulate flags, which by the end of the four-month programme could put them in line for “significant prizes.”

Speaking to Tyres & Accessories in an interview that will be published in the March issue of the magazine, new UK and Ireland car, van and 4×4 marketing manager Jianni Geras explained that the finer details of what kind of prizes the winners can expect are due to be confirmed in the next few days.

15th February 2010/by Tyrepress Editors

Blackcircles Launches New Website

Peebles-based Blackcircles.com has launched a new version of its website. Blackcircles, which has been operating in the tyre market for nine years, says it has overhauled its website to make the buying process more straightforward and to complement the launch of its new online servicing business.

The company launched its servicing facility in December 2009, joining up with national car parts distributer Unipart, with the aim of saving motorists up to 60 per cent compared to manufacturers’ dealerships. This services is provided via a number plate recognition system that assists consumers in booking their service. According to the new website, a similar number plate/tyre database system is due to be added to the site in “early 2010.”

15th February 2010/by Tyrepress Editors

Bridgestone Americas Chief Emkes Announces Retirement

On February 12 Bridgestone Americas, Inc. (BSAM) announced the upcoming retirement of Mark A. Emkes, the company’s chairman, CEO and president, effective February 28, 2010. On that date Emkes, who has been employed at the Bridgestone family of families for more than 33 years, will also retire from his position as a member of the Boards of Directors of BSAM and parent company Bridgestone Corporation.

15th February 2010/by Tyrepress Editors

Hammond Group Manager Wins Red Letter Day

Hammond Group’s tyre department manager Keith Manders is taking his wife on a shopping spree after winning a £500 Red Letter Day experience in the national promotion organised by Grouptyre, the UK’s leading independent tyre wholesaler and exclusive UK distributor Federal. Having signed up to take part in the promotion and purchased Federal tyres during the second phase, Hammond Tyres automatically received entries into the prize draw based on the tyres purchased.

12th February 2010/by Tyrepress Editors

Bridgestone Retail Highlights 2009 Growth

BSRO, which operates Firestone Complete Auto Care, Tires Plus, ExpertTire and Wheel Works, opened 68 new automotive service locations across the USA in 2009, creating more than 800 new jobs. The new stores feature updated waiting rooms and consultation pods and offer improved bay spacing for customer vehicles.

12th February 2010/by Tyrepress Editors

Golden Garage Award

It is a sad fact that many motorists automatically distrust the garage trade and there are frequent stories in the press of rip-offs and shoddy service. The fact that the vast majority of garages do a good and efficient job time after time is frequently overlooked. But no longer, as Motor Codes is working in association with the Daily Telegraph and honestjohn.co.uk to seek out Britain's Golden Garage.

12th February 2010/by Tyrepress Editors

McConechy’s and Goodyear Assist Stranded Lady

Goodyear and tyre & exhaust experts McConechy's have presented Kay Ure, the lady separated from her husband for 31 days when she left her remote Highland home to pick up Christmas dinner, with a set of all weather tyres to keep her moving and hopefully avoid a repeat of her arduous ordeal.

Mrs Ure's 4×4 has now been supplied and fitted with a set of specially imported Goodyear Wrangler HP all weather tyres from Germany which would normally cost around £750. The tyre's all-weather tread means they are equally effective in both winter and summer. The tyres were fitted by McConechy's staff members who made the 200 mile treacherous round trip from their garage base in Dingwall to meet Mrs Ure.

12th February 2010/by Tyrepress Editors

Motor Codes: 45% of Motorists Feel Ripped Off by Their Garage

According to the findings of a study commissioned by Motor Codes, the Society of Motor Manufacturers and Traders subsidiary established to act as the self regulatory body for the automotive sector, more than an estimated 14 million motorists feel short changed by their local service and repair garages. A sample survey of 1,194 UK motorists shows some 45 per cent of drivers have experienced this ripped off feeling, Motor Codes reports. Those living in the East of England have saw most cause for complaint, with a third claiming to be short changed, compared with just 17 per cent of Northern Ireland motorists. A quarter of motorists considered themselves between £51 and £150 out of pocket, and five per cent felt their wallets to be at least ₤300 lighter following an encounter with their local garage. In total, Motor Codes estimates that some ₤2.4 billion in motorists’ money is being lost in this way.

12th February 2010/by Tyrepress Editors

New Michelin Pilot Sport 3 Tyre Aims to Take Driving Enjoyment up a Gear

Yesterday Michelin launched the latest generation of its Pilot Sport family of high performance tyres. According to the company, the new tyre maintains all the the dry handling and high speed performance benefits of its predecessor with marked improvements in wear life (10 per cent longer); rolling resistance (10 per cent less) and wet stopping distances. In fact, the French tyre manufacturer claims to have improved the latter so much that it now stops three metres shorter than its closest competitor in the wet.

11th February 2010/by Tyrepress Editors

Strathclyde Tyres Wins Exel Scotland Contracts Supported by Cameo

Tyre supplier Strathclyde Tyres has won the West Dunbartonshire and South Lanarkshire local authority Exel contracts. Strathclyde reports that the use of Cam Systems’ Cameo software platform has assisted Strathclyde’s account management and reporting, allowing it to develop its communication with customers. Cameo provides a foundation line-of-business application suite for tyre wholesalers and retailers. Debbie Tracey, manager at Strathclyde Tyres says: “Our partnership with Cam Systems has enabled us to improve the way in which we manage accounts and streamline our reporting process. This has allowed us to improve the way we communicate with our clients and, in turn, make us more marketable. We selected Cam as we had been looking for a software package which is specifically built to meet our needs and have been impressed with the increased visibility it has given our company.” Cameo reportedly helped to increase visibility across its two divisions – private and commercial – provided by Cam Systems, the leading software solutions provider to the independent tyre industry.

10th February 2010/by Tyrepress Editors

Bush Tyres Opens Second Retail Centre in Spalding

Tyre retail group BA Bush & Son and its wholesale arm B.A.B. Distribution has acquired the former Enterprise Tyres in Spalding. The move means that the family-owned business – which is a member of Grouptyre – now operates from two prime sites in the town, while it has increased its network of retail depots throughout Lincolnshire, Humberside and East Yorkshire to 16.

10th February 2010/by Tyrepress Editors

What's in a Name Change? Continental Tire the Americas Explains

Previously known as Continental Tire North America, the new name for the passenger, light truck and commercial vehicle tyre divisions in the region is now Continental Tire the Americas LLC. The change was made to better reflect the growth of the tyre maker in both North and South America, the company said this week.

9th February 2010/by Tyrepress Editors

Hankook Management Target 11 per cent Price

Hankook Tire’s management are confident they can raise confidence in its ability to their products’ global average selling price by between seven and eight per cent in 2010. According to an investors note published by Deutsche Bank, additional price hikes are possible, with Hankook’s management said to be targeting an 11 per cent increase.

According to the financial analysts, Hankook’s confidence of being able to successfully implement the prices increases is based on the fact that “demand in key markets remain supportive expecting.” In real terms this means managers expect year-on-year sales volume growth of around 14 per cent this year with 100 per cent utilization.

5th February 2010/by Tyrepress Editors

Simple Oil Change Turns into Wreck Nightmare

According to The Day newspaper in New London, Connecticut, a local woman’s car was seriously damaged by the tyre shop she took it to for a simple oil change. In the 22 January incident, the woman took her 1994 Buick Century to the local Bridgestone Americas-owned Expert Tire location for an oil change. A short time later, the shop called to tell her that her car would not be done that day, and that she would receive a loaner car to use until her Buick was finished. The woman went back to the Expert Tire location to get a few things from her car, the report said, and discovered the driver’s side door was crushed in.

5th February 2010/by Tyrepress Editors

Hankook Reflects on 2009 North American Success, Predicts More for 2010

After attaining its highest global sales to date in 2009, Tire Review believes Hankook Tire America Corporation has reason to expect more success in 2010. Its report quotes Soo Il Lee, the company’s president, who reflected on last year’s growth and shared Hankook’s goals for the coming year with attendees at the tyre-maker’s dealer meeting, held earlier this week in St Thomas, US Virgin Islands.

4th February 2010/by Tyrepress Editors