Kings Road Tyres is 40 years old this year. While you could be forgiven for associating the more famous Kings Road in Chelsea with the Group’s name, it actually derives from the Richmond street of the same name, where what was Thames Haulage decided to get into the tyre business due to its large outlay on rubber for tipper trucks. Though it has evolved during the last 40 years from these beginnings to comprise divisions dealing with tyre wholesaling, tyre services and a retail outlet, the company places great emphasis on the continuity of its personnel. Indeed, KRT’s 40th anniversary as a company is also credit control manager, Barry Hill’s 40th year with the company, while the company’s owners – Commercial director Mark Cooper, Financial director Simon Lister and managing director Adrian Bader – have industry experience of over a century, much of which is with the KRT Group. The Group employs over 200 people, with a sales team of over 25 in Wholesale, over half of which has been with the company for 20 years. “KRT is where it is because of the continuity of people,” Bader says.