OBO Tyres will present a stand designed to promote tyre retreading at Reifen 2016. The company’s 100sqm stand will be situated in the Gallery area that connects Hall 2 and 4, with OBO Tyres giving its booth a summer look, presenting large tyres in a beach environment. The retreader says its intention is to draw attention “to the most environmentally friendly” method of tyre production.
Nexen Tire will exhibit “the company, current product lines and future development projects” from a 300sqm stand in Hall 3 (Stand C32) at Reifen 2016.
Michelin will travel to Reifen 2016 with a comprehensive product mix representing its full portfolio of brands. Its booth (Hall 3, Stand C20) will contain Kleber and BFGoodrich, as well as retreading products Recamic and Michelin Remix among other Michelin products and services. Michelin states that it will focus its presentation on the high mileage achievable on its products across product segments.
Kenda will exhibit new products specially designed for the European market to underpin its commitment to quality, the manufacturer states. Each of its latest products “use European requirements as a benchmark,” it added, “and have a clear focus on safety.” Its most important exhibit will be the latest Kenda ultra-high performance Emera A1summer tyre, which is designed to produce excellent handling on dry and wet roads with outstanding braking performance. The manufacturer will also shine a spotlight on its latest winter tyres; the Komendo Winter for vans and the Wintergen 2 for cars. Each of these new-generation products has been developed with the intention of achieving “a breakthrough into Europe’s quality segment by offering products for the European market,” Kenda stated.
Messe Essen, the organisers of the biennial Reifen event, looks likely to bow out gracefully at the end of an era represented by this year’s show. In the last Essen-hosted show ahead of its “trailblazing” move alongside Frankfurt’s Automechanika show in September 2018, or retreat in the face of Koelnmesse’s rival Tire Cologne show (see the April edition of Tyres & Accessories for complete details of the move, then delete as you see fit), the 24 to 27 May show will host 675 exhibitors, presenting their innovations for the tyre sector. This, Messe Essen states, represents a new record number of exhibitors in Reifen’s decades-long history. The organisers have also notched up another record with regard to the exhibition area: Reifen 2016 will occupy just over 60,000sqm of exhibition space.
The close working relationship between Messe Frankfurt, organisers of the Automechanika automotive trade exhibitions, and Messe Essen’s Reifen tyre industry event, has been consolidated further. The two organisations announced that they would enhance their working relationship through a global partnership across all Automechanika events from 2017 onwards, with the two major exhibitions coming together for the first time at Automechanika Birmingham in June 2017.
May 2016’s Reifen show coincides with Heuver’s 50th anniversary; a conjunction that will enable the international wholesaler to mark this significant date in style. Heuver will thus highlight its anniversary over the course of the week from its Hall 2 stand (E42), from which it will also be showcasing Aeolus products, for which it is the exclusive distributor in eight European countries – a fact the company describes as “the icing on the cake.” Heuver added that its many brands for international markets will be represented by account managers from all countries on its stand.
International garage equipment manufacturer Bright will launch its latest premium tyre changer at Reifen 2016, where the company will make a comprehensive exhibition of its range. This latest product boasts an exclusive addition; the tyre changer comes as standard with the well-established and acclaimed six litre Bead Bazooka system from Gaither Tool.
ChemChina’s Aeolus Tyre will exhibit in Hall 3 at Reifen 2016 (stand A45), with a larger booth than in 2014 displaying its major product ranges. Thomas Wohlgemuth, European sales and marketing manager at Aeolus Western Europe (Consumer Tyres), is looking forward to the exhibition: “What we will show our international customers is a future-proof company with a clear strategic direction. We would also like to further establish ourselves as a strong and reliable commercial partner.”
Granutech-Saturn Systems, manufacturer of the Saturn brand of industrial and mobile tyre shredders, has launched a new refiner mill. The machine features sealed roller bearings for greater tolerances in processing material down to 80 mesh. The company will bring its latest machine to Reifen 2016 (Hall GA- Stand 114), where visitors can learn more about the new machine and the company’s complete tyre recycling systems.
Under the heading of ‘On the Pulse of Tyre Technology’, Falken Tyre will present its extensive portfolio of tyres for cars, SUVs, vans and trucks at Reifen, the international trade show held in Essen from 24–27 May 2016.
The new Tracmax X-privilo series has been launched, and will be presented by Crowntyre at May’s Reifen 2016 in Essen, Germany.
Maxxis has launched its first runflat tyre for the European market, the M36+. The new product will be unveiled at Reifen 2016 in Essen, Germany next month, and Maxxis states the new line “will affirm its commitment to continuous innovation for mid-range buyers.”
Interstate Tire & Rubber Co has introduced a new all-season line, the Interstate All Season GT. Production of the range, which includes 32 passenger car, SUV and light truck sizes, begins this month, and the Interstate All Season GT will be officially launched in May at the company’s Reifen show stand.
The Davanti brand is celebrating its first anniversary at Reifen 2016 in Essen in May. Following displays at shows including the Performance Car Show and Tyrexpo Africa, Davanti visits Essen with what is described as a “growing global following”. Launched at Autopromotec 2015 in Bologna, UK-based Davanti has seen impressive growth across multiple continents and is seeking to attract the crowds in Germany as its launches a new range of winter car, van and SUV tyres.
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