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Hankook motorsport, YouTube sites launched

Hankook Tire has launched a new micro site dedicated to its motorsport activities and engagements. Alongside reports and information on the various Hankook-sponsored championships, including the DTM(Deutsche Tourenwagen Masters), Le Mans, VLN, Super GT, Formula D, Time Attack Series and CRC (China Rally Championship), motorsport fans will find images and videos plus downloadable wallpaper images. The “Hankook Competition” micro site is located at www.hankooktiremotorsports.com or alternatively can be found by clicking the ‘motorsport’ link on the company’s main homepage.

11th July 2011/by Tyrepress Editors

Infinity Tyres exhibited at Ireland’s Charleville show

Infinity Tyres aimed to stand out at the recent Charleville Show, Ireland’s largest agricultrual show. Irish dealer, Daly Tyres, and the Infinity-backed rally car placed at the brand’s stand were said to have caught visitors’ attention. The car, an Infinity-branded Mitsubishi Lancer Evo 9 was available all day for photo shoots with the many budding young drivers and their parents queuing to get their children, who were wearing their own competition helmet and gloves, into the car. As Eamon Daly, owner of Daly Tyres, said: “The Infinity car gave pleasure to many people and hopefully, when they view the pictures, they will come back to buy Infinity products”.

7th July 2011/by Tyrepress Editors

Hankook young driver takes to the circuit at Ypres

Last year’s Hankook MSA Northern Ireland Rally Championship ‘Young Driver of the Year’ Award was contested by more than 30 competitors, and at the end of 2010 Jonny Leonard was declared the winner, entitling him to compete, all expenses paid, in an international event during 2011. The event selected was round five of the Intercontinental Rally Challenge, Belgium’s Ypres Rally, which took place between June 23 and 25.

6th July 2011/by Tyrepress Editors

Lassa exhibits wide range

Lassa tyres, produced by Brisa Bridgestone Sabancı Tyre Manufacturing and Trading Inc, (Turkey’s largest tyre producer and Europe’s seventh largest producer), exhibited its range of products at Autopromotec.

5th July 2011/by Tyrepress Editors

Bridgestone Eco-Rally to return July 31

Following a successful 2010, the Bridgestone Eco-Rally returns this year in association with Start. This year the eco-friendly vehicles participating in the event will traverse a new route that begins in Broad Street, Oxford and finishes at The Mall in London after taking in a pit stop at the BRE Innovation Centre in Watford. This year’s Bridgestone Eco-Rally takes place on July 31 and culminates with a free to attend green transport exhibition. Counted amongst the vehicle manufacturers that have already signed up to this year’s event are Mitsubishi, Volvo, Aston Martin, Lotus, Nissan, Ford, Tesla and Honda. Bridgestone also states that a host of celebrities – who will be named at a later date – will drive the vehicles.

15th June 2011/by Tyrepress Editors

Ken Block to test Pirelli F1 tyres

Ken Block has been given the role of Pirelli Formula One test car driver, making his first appearance on 5 August, the Italian brand announced at the Canadian Grand Prix. Block’s relationship with Pirelli began during its supply contract with the World Rally Championship and its Gymkhana programme, as Pirelli Motorsport director Paul Hembery explains: “[Ken] impressed us with his dedicated approach, his technical feedback and his unique way of marketing the sport.

13th June 2011/by Tyrepress Editors

Rallying through the winter with Kumho and Drift & Drive

The prevalence of motorsport and rally involvement amongst tyre manufacturers is testament to its effectiveness as a brand promotion tool. Yet most events, in Europe at least, take place in the summer months, and maintaining a profile through motorsport in the colder part of the year requires a measure of creative thinking. Kumho, through its German operation, did just that and kept its name on the lips of European petrolheads during the winter of 2010/11 through its sponsorship of the ‘Drift & Drive’ rally school in Finland.

27th May 2011/by Tyrepress Editors

Yokohama HPT adds two motorsport dealers to UK network

The UK distributor for Yokohama tyres, Yokohama HPT, has announced the addition of two more motorsport dealers to its network, dealing in both circuit tyres and the latest addition to its rally range, the A053. The new tyre has been used to great effect already by Tristan Pye and is now available in Northern Ireland from TMG Distribution and in the Republic of Ireland, from Murray Motorsport.

25th May 2011/by Tyrepress Editors

Tyrespot promotes tyre safety checks with TV and online films

North East-based tyre wholesaler and retailer Tyrespot recently screened what the company is describing as “a highly successful TV advertising campaign in the North East of England.” The campaign, featuring two characters, promoted the company’s free tyre safety checks that are available throughout its network of retail stores. The advert was filmed at the beginning of the year and aired during April.

23rd May 2011/by Tyrepress Editors

Increased safety behind Bridgestone MotoGP tyre development in closed era

With most major motorsport series adopting a sole tyre supplier for some time – a notable exception being the World Rally Championship, which has frequent competition advocates Michelin and Dmack tyre brands available this year – one could be forgiven for assuming that there is little need for continuing development of the product. However, Pirelli is bringing tyres to the forefront of Formula One analysis with a brave initial development process attempting to promote greater competition followed by “evolutions” of compounds – this weekend will see the Italian brand take an altered soft compound, designed to “reduce degradation and improve tyre wear”, to Spain. Last weekend, Bridgestone – MotoGP’s sole tyre supplier – debut a brand new asymmetric rear tyre, comprising soft compound rubber in the right shoulder and extra soft compound rubber in the lesser-used left shoulder, at the French Grand Prix. Hirohide Hamashima, assistant to director, Motorsport Tyre Development Division says continued safety improvements, as well as rider demand continues to drive motorsport tyre development in spite of the lack of competition with another manufacturer.

17th May 2011/by Tyrepress Editors

Cost-effective Zircotec coating provides Euro VI options

A new low-cost ‘fit and forget’ ceramic coating offering surface temperature reductions of 125°C has been developed by coatings specialist Zircotec for diesel engine applications. The coating features a new ceramic formulation and this, together with changes to the manufacturing process, has enabled the company to reduce costs for the new Performance Diesel product – the first Zircotec application specifically developed for commercial vehicle manufacturers – by fifty per cent. Zircotec believes the coating will prove an attractive option for truck and bus manufacturers challenged by the higher temperatures experienced with new Euro VI emissions regulations and testing methods set to be introduced in late 2013.

11th May 2011/by Tyrepress Editors

Bogie prevails in Pirelli International Rally

Scottish driver David Bogie has extended his lead at the top of the Dulux Trade MSA British Rally Championship drivers’ standings with his second win out of three rounds on the Pirelli International Rally in Carlisle on the weekend of April 29 and 30. Now leading the pack by seven points, the 23-year-old from Dumfries has performed consistently well throughout this season, taking first on Rallye Sunseeker in February and second on the Bulldog International Rally North Wales last month.

5th May 2011/by Tyrepress Editors

Yokohama to support Toshi Arai and Fumio Nutahara in IRC Europe

The Yokohama Rubber Co., Ltd. will provide its Advan A006T (for tarmac) and ADVAN A053 (for gravel) rally tyres in support of Toshi Arai and Fumio Nutahara in the Intercontinental Rally Challenge (IRC), which has been underway in Europe since January. Yokohama Rubber is endeavouring to improve recognition of its Advan rally tyres in Europe by supporting proven drivers in highly popular rallies.

20th April 2011/by Tyrepress Editors

Pirelli-shod drivers secure podium lock-out in Granite City rally

MSA Scottish Rally Championship contenders driving on Pirelli tyres secured the top three positions at the Granite City Rally in Aberdeen on Saturday, 16 April. Dave Weston, the 2006 champion, claimed victory in his Ford Focus WRC by a slender margin of one second over current title-holder David Bogie, who continues to lead the championship standings, following wins on the opening two rounds of the season in his Mitsubishi Lancer Evolution IX. Rising star David Wilson, in another Mitsubishi, completed the podium to underline the control and durability of its Scorpion tyres on the punishing gravel stages of Aberdeenshire.

19th April 2011/by Tyrepress Editors

Automotive parts manufacturer Delphi sponsors WRC

Global automotive parts manufacturer Delphi has become the official Automotive Technology Partner of the World Rally Championship, the company has announced in a press release. The company believes that the sponsorship deal will reaffirm its commitment to motorsport, while presenting a “strong 360° communication platform” to promote its products and services to the aftermarket. It says the series will help showcase its products and service solutions and promote the capabilities of its expanding Delphi Service Centre network.

8th April 2011/by Tyrepress Editors