Giti Tire has moved its UK headquarters to new 3,000 square foot offices in Northwich, Cheshire in a move the company described as preparation for “British and pan-European expansion”. According to company, representatives, the new facility will house the passenger car, SUV and light truck (PCR) and commercial truck and bus (TBR) operations across the three main brands, GT Radial, Primewell and Runway.
The new Primewell Sport 910 has been hailed “a true ultra-high performance (UHP) flagship tyre for the quality sector” by Giti Tire’s country manager UK, Brian McDermott.
Speaking ahead of the product’s UK launch, he cited the main characteristics of the Sport 910, including the new asymmetric tread pattern design, exclusive compound and manufacturing advancements as being key to delivering excellent handling and ride comfort.
Stapleton’s Tyre Services is offering a 32GB iPad every week until Christmas as part of a Primewell Key Dealer promotion. Any Primewell Key Dealer ordering at least 12 tyres during a single week from the Ultra High Performance, High Performance, Comfort and Van tyre ranges will be automatically entered into a weekly draw that runs from 1 October to 14 December 2012.
GiTi Tire has appointed Gillian MacRae as finance controller – Europe. The company says that the McRae’s appointment will strengthen its management team. She will be responsible for the planning, monitoring and management of company business plans, with an initial focus on UK and German markets, across all four main brands: GT Radial, Primewell, Runway and Dextero.
As part of GITI Tire’s ongoing programme of product developments (see June Tyres & Accessories for further details), the company has added four patterns to its Primewell and GTRadial branded truck ranges. Three of the four new patterns (PTL711, PDM331 and PAM532) are being added to the Primewell range.
If you would like the latest news from the Chinese tyre industry in Chinese, visit our partner site TyrepressChina.com. Or click below to continue on Tyrepress.