B&J Launches Pro Team Competition
The launch of B&J Rocket’s new B&J Pro Team competition marks the latest step in an extensive realignment of the company. The B&J Pro Team competition, touches base with the users of B&J’s products in retreading shops worldwide. The Pro Team competition focuses on these teams and provides them with an online platform, where they can present themselves by uploading a team photo and participate in a unique contest that will end in May 2008 with the ‘Reifen 2008’ Fair in Essen, Germany.