Goodyear and Conti win Auto Express product awards
Goodyear’s Eagle F1 Asymmetric 2 and Continental’s ContiWinterContact TS 830 P have won Auto Express’s best summer tyre and best winter tyre crowns in the magazine’s 2012 product awards.
Known for its style, speed and performance marketing values, Pirelli & C. S.p.A. is a multinational company based in Milan, Italy, listed on the Milan Stock Exchange since 1922, with a temporary privatization period by the consortium led by the Chinese state-owned enterprise ChemChina.
Goodyear’s Eagle F1 Asymmetric 2 and Continental’s ContiWinterContact TS 830 P have won Auto Express’s best summer tyre and best winter tyre crowns in the magazine’s 2012 product awards.
Ahead of Pirelli’s latest financial results, rumours are circulating between the press and financial analysts that Pirelli COO Francesco Gori could be about to resign. A report from analysts Morgan Stanley cites an article in the Italian newspaper "Il Corriere della Sera" today (8th May) making this suggestion.
Pirelli itself has reportedly been quite non-committal in its response. Morgan Stanley reports that it has “spoken to the company this morning and this was neither denied or confirmed. The company have signalled before that they are looking to simplify their organisational structure, however unconfirmed rumours in the industry are that there were clashes between the CEO (and owner) Tronchetti on Pirelli’s long term strategy."
This year the World Superbike Championship celebrates its 25th anniversary, and Pirelli – who has been involved in the series from its inception and as sole supplier since 2004 – has decided to mark the occasion by creating an exclusive version of the Superpole tyre the riders will use at Monza on 5 May to decide the starting order for the next day’s races.
After the fast, abrasive Thruxton surface, the British Superbike series moves to Oulton Park where the more flowing nature of the circuit and make-up of the asphalt means softer Pirelli Diablo Superbike tyres may well be effective.
Pirelli has responded to Formula One fans’ criticism of the perceived poor performance, and specifically the rapid wear of the Italian manufacturer’s F1 tyres. In a video interview, Pirelli motorsport director Paul Hembery shared that a short-lived tyre was part of the ‘brief’ the tyre maker received from Formula One empresario Bernie Ecclestone.
Double British Rally Champion and former Pirelli Star Driver Keith Cronin claimed victory on this weekend’s Pirelli International Rally, the third round of the 2012 Pirelli-supported MSA British Rally Championship. Pirelli Star Driver Jukka Korhonen shone in his TEG-prepared Skoda Fabia R2 at the weekend, securing his best finish of the season with sixth overall, and second in class. Meanwhile, a sterling performance in a Ford Fiesta R2 allowed 21-year old, Jussi Kumpumaki who is part of the Finnish Ford Junior Team, was presented with the coveted Pirelli yellow jersey and a nomination towards the end of season Pirelli Star Driver shoot out.
While the Formula One season currently involves 20 long weekends across most of the world’s continents – Africa and Antarctica continue to hold out – tyre supplier Pirelli is adding a mid-week run at Mugello, Italy from 1-3 May; the first time that in-season testing has been seen in Formula One since September 2008 (excluding last year’s Abu Dhabi young driver test). The manufacturer explains that the test will allow for greater understanding of the way the P Zero, and Cinturato if rain is forthcoming, tyres work, “accumulating more data” and allowing some of the team’s “third drivers to get time in a Formula One car on the current tyres.” This is the first mid-season test since Bridgestone completed a session in 2008, though pre-, and post-season sessions are common practice.
Maxxis-sponsored Swan Yamaha got its 2012 MCE Insurance British Superbike Championship campaign off to a flying start at round two, when reigning champion Tommy Hill posted a double podium finish. The brand says it is reaping the benefit of its sponsorship deal thanks to the exposure it provides, not least through the TV coverage, to one of the tyre manufacturer’s key consumer audiences. The company said that it eagerly awaits round three of the series at Oulton Park. Hill’s two second places at Thruxton mean he is lying fourth in the overall standings after two rounds. All championship competitors ride on Pirelli Diablo tyres.
Pirelli will be at Donington Park this weekend (28-29 April), supporting the GT Cup Championship for the third consecutive year at its opening round. The championship has introduced GT3 homologated cars for the first time in its five-year history, and with a steadily expanding entry list, and a 23-race calendar the season is hotly anticipated. World-class brands such as McLaren, Porsche, Ferrari, Mosler, BMW, TVR and Chevron are involved, and all will roll on Pirelli’s slick DM and DH compound and wet WS and WH compound tyres. Due to the various cars appearing on the GT Cup grid, Pirelli will supply a range of different tyre sizes will be on offer to competitors.
Last November, Pirelli signed a Memorandum of Understanding with Indonesian automotive component manufacturer PT Astra Otoparts Tbk regarding a joint venture factory. Now, on 24 April, the tyre maker reports it has signed an agreement with Astra to build a new factory in Indonesia – its first in this country – for the production of cross-ply motorcycle tyres.
Pirelli motorsport director, Paul Hembery has commented that Bahrain presented a technical challenge to Pirelli, whose tyres needed to avoid “falling off the cliff” in terms of their performance in harsh racing conditions. Sebastian Vettel became the fourth different driver and Red Bull the fourth different team to have won a Grand Prix after four events. Hembery believes the narrowing of the performance gaps between compounds has helped racing become tighter, evinced by these results. The Pirelli director also congratulated the company’s former test driver Roman Grosjean for claiming a first podium finish, and his Lotus team, which finished on the second (Kimi Raikkonen) and third steps.
Pirelli’s Formula 1 tyres faced criticism following yesterday’s Bahrain Grand Prix. BBC Sport reports that seven-time world champion Michael Schumacher, who finished the race in tenth place, complained over the tyre’s too quick rate of degradation. "I had to drive at a pace to manage the tyres to finish with tyres left over," he said. "We should question whether that should be the case. It's unsatisfying and not what a Formula 1 event should be."
In the highly competitive automotive market, many workshops including tyre dealerships rely on a high quality service from their suppliers in order to provide an efficient and competitive service to their customer, which increases customer retention and maximises profit. These suppliers must therefore ensure they are at the cutting edge of service. That’s the view of Mike Curry, sales director, The Parts Alliance, who recently commented on his opinion in correspondence with Tyres & Accessories.
Pirelli is offering the chance for followers of its Moto Facebook page to compete in an online “social game” with the top prize of a trip to Los Angeles. The complete content of the brand’s “Ride Like an Angel” contest will become available to users promoting Pirelli’s Moto page within their own social groups and purchasing a set of Pirelli Angel ST tyres in April or May 2012, helping to promote the brand both online and in retail stores. The game involves scoring points by completing four tracks set in Los Angeles districts such as Downtown and Santa Monica.
Pirelli has announced that the number of its UK Performance Centres (PPCs) has increased by 25 per cent over the past two years. Pirelli presented the information at a PPC meeting the headquarters of reigning FIA Formula One Constructors' World Champions Red Bull Racing in Milton Keynes last month. In August 2010, there were 66 PPC branches but this figure has “steadily grown over the past 20 months” to reach 83 in the UK and Ireland. PPCs are audited for quality, helping the manufacturer to direct high performance car drivers to the outlets that will best suit their needs.
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