Pirelli Archives - Page 107 of 210 - Tyrepress

Known for its style, speed and performance marketing values, Pirelli & C. S.p.A. is a multinational company based in Milan, Italy, listed on the Milan Stock Exchange since 1922, with a temporary privatization period by the consortium led by the Chinese state-owned enterprise ChemChina.

Posts

Pirelli hails Valencia racing as Alonso becomes first 2012 repeat winner

Using a two-stop strategy to prevail from a low-key qualifying performance, Ferrari’s Fernando Alonso became the first driver to win two races in the 2012 season in Valencia at the European Grand Prix. Alonso took the lead in the championship thanks to an emotional home victory having qualified 11th on the grid. Pirelli’s motorsport director Paul Hembery commented, “Fernando did an incredible job to win from 11th place.” Sailing serenely ahead of the jostling pack in the first half of the race, Red Bull’s Sebastian Vettel looked likely to make good on his greater speed, and led by 20 seconds after qualifying on pole. However a safety car period and a pit stop to change to medium compound tyres later and the German was forced to retire with a technical problem. Alonso completed two short stints on the P Zero Yellow soft tyre and a longer stint of 29 laps on the P Zero White medium.

25th June 2012/by Tyrepress Editors

70 cents for every euro of turnover – Pirelli becomes tyre dealer in Sweden

It is believed Pirelli dipped deep into its purse to acquire Swedish tyre retail chain Däckia, which boasts 66 outlets and – according to Pirelli – 50 affiliated distribution partners. With a payment of 70 million euros the Italian firm offered the seller, a private equity group, 70 million attractive reasons to exit the tyre business. And now Pirelli has acquired a 100 million euro turnover retail chain in Northern Europe, with which the company sees itself buying its way into a “strong margin, high end market.” A template for such a model can be seen with the Finnish tyre maker and Pirelli competitor Nokian, who as a smaller but exceedingly successful niche market provider has focused virtually without exception on the snowbound regions of Europe and Canada and built up a strong retail chain in these regions, with which it intends to secure the company’s turnover, particularly in the local Scandinavian markets.

25th June 2012/by Tyrepress Editors

May figures show continued downward trend in Europe

Market figures released by Pirelli yesterday show Europe continues to be at home to lackluster tyre sales. According to the Italian manufacturer’s data, original equipment passenger car tyre market volumes in May 2012 declined 13 per cent year-on-year, while the replacement segment experienced a ten per cent year-on-year drop. Year to date, volumes in the original equipment and replacement markets have declined seven per cent and 13 per cent respectively. Pirelli’s May figures support data released by Michelin on 13 June; the French tyre maker reported that Europe’s original equipment passenger car tyre market sank 12.2 per cent during May, while the replacement market declined 6.8 per cent.

22nd June 2012/by Tyrepress Editors

Pirelli prize winners tour McLaren F1 base

The winners of a Pirelli online competition have completed an exclusive McLaren Formula One team factory tour in Woking, Surrey. Bill Massey and Sarah Cooper were announced as the winners of the competition run on the official Pirelli Facebook page last month. Both winners were allowed to bring one guest for a tour of the team’s headquarters.

21st June 2012/by Tyrepress Editors

Pirelli previews “tactical” European Grand Prix

The streets of the beautiful Spanish port town of Valencia will host the Grand Prix of Europe on 22-24 June 2012. The third consecutive street circuit contains the highest number of corners of any track all year (25) and is likely to be run in high temperatures – Pirelli will supply its P Zero White medium tyres and P Zero Yellow soft tyres for the occasion. Overtaking is notoriously difficult at Valencia, just like Monaco, so qualifying will be crucial, and Pirelli says the speed of the soft tyre will be vital at this stage. During the race, teams will utilise the additional strength and consistency of the medium tyre to form an essential part of their strategies.

20th June 2012/by Tyrepress Editors

Sandivasci becomes Pirelli UK chairman

Dominic Sandivasci has been appointed Pirelli UK chairman, succeeding Lord Marshall in the position. Sandivasci has been the managing director of Pirelli UK since 1998 and will continue to hold his responsibilities in that position. He will also continue to be based in Burton upon Trent. Sandivasci said: “I’m extremely proud to be offered the ultimate accolade of becoming chairman of the Board and hope that I can continue to provide the guidance, assurance and governance to the business that was so well managed and instilled by Lord Marshall.”

19th June 2012/by Tyrepress Editors

Ceat passenger range to arrive in Europe this year

Alongside the agricultural and off-road tyres it is well known for in Europe, at Reifen 2012 Indian manufacturer Ceat showed off its passenger car tyre range – a line-up it intends to bring to Europe in the very near future. “At Reifen we are firstly promoting our truck and bus radial and passenger car tyre lines,” Trilok C Goel, Ceat’s executive director of specialty tyres and business development, commented to Tyres & Accessories. “We are already quite strong in agri in Europe.”

19th June 2012/by Tyrepress Editors

Micheldever appoints GT Radial brand manager

Inspired by a “strong product offering”, large UK wholesaler Micheldever Tyre Services has appointed Matt Horscroft to the newly created position of GT Radial brand manager. GT Radial's distributor in the UK, Micheldever has forged a strong relationship with the GITI Tire-manufactured brand. GT Radial general manager UK, Brian McDermott has described Micheldever's commitment as “unquestionable”. In return, Micheldever said that GT Radial’s commitment to quality – demonstrated recently at MIRA (see Tyres & Accessories’ June edition for details) – and comprehensive new product programme had inspired the creation of the role. Horscroft has over 22 years in the sector with manufacturer and distributor experience gained in sales, marketing and purchasing roles.

19th June 2012/by Tyrepress Editors

Pirelli aiming for greener Brazil production

At an event held on 18 June as part of the Rio+20 United Nations Conference on Sustainable Development, Pirelli presented a number of projects the company plans to implement in Brazil to analyse and reduce the environmental impact resulting from tyre production at its Campinas plant. The projects, which will be conducted in cooperation with Italy’s Ministry for the Environment Land and Sea and the Brazilian state of São Paulo, were presented by Pirelli’s director of sustainability and risk governance, Filippo Bettini, at the conference’s Italian pavilion. Also attending the presentation was Italian environment minister, Corrado Clini, and the chairman of Pirelli Brasile, Paolo Dal Pino.

19th June 2012/by Tyrepress Editors

Cam launching new Online Tyre Catalogue system

Cam Systems has announced plans to launch a new Online Tyre Catalogue (OTC) to provide the UK tyre industry with a central data hub to address the needs of EU legislation. OEMs and Importers will be able to upload their product data updates into the OTC from 1 July 2012.

15th June 2012/by Tyrepress Editors

Bridgestone ‘encouraged’ by top car tyre pence per mile

Bridgestone has called for context to be taken into consideration in response to Michelin’s decision to release fleet car tyre wear data that pointed to its tyres lasting the longest. For its part Bridgestone has added further detail, which the company believes shows that its tyres offer the best pence per mile. The tyre manufacturer came to this conclusion by taking Michelin’s own mileage figures and factoring in third party sell-out pricing data produced by Encircle marketing. According to this calculation, when mileages are divided by the initial purchase cost Bridgestone tyres come out on top.

15th June 2012/by Tyrepress Editors

Michelin releases passenger car tyre wear data

While talk of the new tyre labelling rules remains a hot topic, Michelin has released data showing that its products last the longest. Of course treadwear isn’t mentioned on the new label, but Michelin’s long-term survey of a FN50 fleet recorded every tyre change mileage on its vehicles over the last six years for its most popular car, the Ford Focus. Interestingly the company has also reported the results of leading premium competitors Bridgestone, Continental and Pirelli.

14th June 2012/by Tyrepress Editors

Pirelli buys Swedish tyre retail chain Däckia for 70 million euros

International News

Pirelli has acquired 100 per cent of Däckia Holding AB, one of the main multi-brand tyre distribution chains in Sweden from private equity group Procuritas Capital Investors IV LP (and minority shareholders) for 625 million kronor (approximately 70 million euros). Reporting the news, Pirelli explained that the move is in line with its strategy of reinforcement on markets with strong growth in high-end, high margin segments. In this case this is likely to mean the sale of winter tyres.

14th June 2012/by Tyrepress Editors

ATS-E to provide Pirelli tyre service to haulier

Domestic and European freight haulier Eurovision Logistics has appointed ATS Euromaster to supply, fit and service Pirelli tyres on its fleet. The Hull-based business trialled the policy from September 2011, when ATS-E fitted a single tractor unit and trailer in the Eurovision Logistics fleet with a mix of Pirelli new and remould tyres to demonstrate the lower tyre wear it could achieve. Dominic Yeardley, managing director of Eurovision Logistics, was convinced: “From early on in the trial we saw a marked improvement in tyre efficiency on the trial vehicle. Quality of service is critical to getting the most from your rubber; ATS Euromaster looked after these tyres as if they were its own. They promised to make our tyres more efficient and they haven’t disappointed.”

13th June 2012/by Tyrepress Editors

Gori’s career at Pirelli draws to a close

The leadership feud between Pirelli’s two top managers, Marco Tronchetti Provera (64) and Francesco Gori (60), described within the company as a “redefinition of the organisation model”, is a first-class déjà vu experience for many observers of globally active corporations.

12th June 2012/by Tyrepress Editors