Just as too many cooks spoil the proverbial broth, multiple stakeholders can sometimes be problematic in the business world. Peter-Alexander van ‘t Hof tasted this particular broth a few months ago and found it bitter and unpalatable. Yet he isn’t letting this ruin his appetite for the tyre industry.
Dutch wholesaler Tyre Trading International B.V. (T.T.I.) was declared insolvent by the Court of Rotterdam (Rechtbank Rotterdam) on 21 June 2022. According to the country’s central insolvency register, the appointed trustee for the case is Mr M Hoogendoorn.
Peter van ‘t Hof, founder of Dutch tyre wholesaler Tyre Trading International (TTI), passed away on 6 August 2021, aged 72. Van ‘t Hof founded the Numansdorp-based wholesale business in 1988, continuing a family connection to the tyre and automotive sector that dates back to 1924. He handed over management of TTI to son Peter-Alexander in 2006.
As far as years go, 2017 was a special one for Tyre Trading International (T.T.I.). Early on in the piece it delivered growth through the acquisition of Van Aalderen Twen-Tyre, it then witnessed expansion with Reifen Kraftwerk and was rounded off by organisational restructuring following the sale of the company’s Motoria business. T.T.I.’s owner Peter-Alexander van ’t Hof sees last year’s changes as a “big step” for the wholesaler, and 2018 is also looking to be a red-letter year.
Avon Tyres has appointed Netherlands-based wholesaler Tyre Trading International (TTI) its distributor for the Benelux markets and for the north of Germany.
Following the signing of an agreement with Sailun at the Tyrexpo Asia show in April, Tyre Trading International’s Peter-Alexander van ‘t Hof has set up a tyre distribution company in Germany. The Düsseldorf-based firm is called Reifen Kraftwerk GmbH (RKW) and has been established together with Oliver Wirt, who brings with him two decades of tyre industry sales experience, most recently for Euro Tyre in Germany. As of this month, Reifen Kraftwerk is supplying the German market from a warehouse in the Rhineland.
Peter-Alexander van ‘t Hof was only 13 years old when he attended his first tyre trade show, the Reifen show in Essen. An unorthodox venue for a freshly-minted teenager to spend his free time, however van ‘t Hof says he “found rubber cool” back then. He tells Tyres & Accessories that he still does, which is a good thing indeed, as three decades later the owner and director of Tyre Trading International (T.T.I.) spends much of his day dealing with the black, rubbery rings.
Netherlands-based wholesaler Tire Trading International (T.T.I.) has taken a majority shareholding in another Dutch tyre wholesaler, Van Aalderen Twen-Tyre B.V. Reporting the acquisition, T.T.I. states that while Twen-Tyre will continue to operate independently and still offer its highly appreciated four-times-a-day delivery service, it will benefit from the greater buying power that T.T.I. enjoys and gain access to an even larger product range.
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