PERSONNEL
PCL’s new marketing campaign executive Alex Bailey is gearing up to lead the marketing strategy for the company’s innovative Partner+ Programme. The initiative, aimed at growing the brand’s market share by supporting distributors to flourish, has steadily gained momentum since its introduction in 2019.
ETB Wholesale reports that it is “empowering staff members to steer their careers in a variety of positive directions”, after a number of colleagues were promoted to senior roles in 2024. The wholesale business is currently recruiting for a number of vacancies including driver and warehouse operator roles, following a successful seven months of trading this year. According to the company, each position is created with the potential to develop, with opportunities to progress and gain industry qualifications and accreditations.
Lisa Reiners has been in charge of product management for agricultural tyres in the Specialty Tires business area of Continental AG since 1 August 2024. She succeeds Benjamin Hübner in that role. The graduate in economics previously worked as product manager for private brands in Continental’s Passenger and Light Truck Tires business unit.
Apollo Tyres has appointed Alexandra Matuko as the new Head of Cluster Central Europe. She succeeds Tobias Morbitzer, who becomes head of marketing Europe with immediate effect. This strategic transition underscores the company’s commitment to further growth and enhances its presence in Germany, Switzerland and Denmark.
Maverick Diagnostics is delighted to announce the appointments of Kris Grant and Rob Powell to business development roles. Kris Grant brings extensive experience from his 11-and-a-half-year tenure at Dingbro, where he started as an apprentice at age 17 and progressed through various roles.
Neil Tickle has joined Stone Tyres as depot manager for St Helens. Writing on social media, Stone Tyres founder and director John Stone wrote “…I haven’t brought a manager in to push sales, just to continue to offer the customer the best service at the best price every time.
Michelin has appointed a new factory manager to lead its Stoke-on-Trent plant. Chrissy Peloquin has moved into the leadership position at the Campbell Road facility from Michelin’s factory in Greenville, South Carolina. As well as her role as factory manager, Peloquin will become part of the leadership team of Michelin UK.
Tyrepress China learned that Continental adjusted its management in China in July. Tang Mingyou, sales director of its China company, replaced Veronique Giraud as general manager. Veronique Giraud became general manager of Continental France.
Klarius Products won Employer of the Year Award at the 2024 Staffordshire Chambers Business Awards. Sponsored by the West Midlands Reserve Forces and Cadets Association, the award recognises progress the business has made engaging with its workforce and providing opportunities for progression.
In response to the ever-changing market demands and to offer a “more personalized services to customers”, the board of directors of SD-International has promoted Leo Gu to the role of managing director. Leo Gu brings 23 years of extensive tyre sales and brand management, with company representatives stating that “his leadership and expertise will infuse new vitality and direction for the company”.
Following on from the news of the company’s 2-billion-yuan investment in a new passenger car tyre factory in China to serve the domestic market, The Yokohama Rubber Co. Ltd. also made a related personnel change.
Continental Tyres has promoted its former regional truck tyre general sales manager to the role of truck tyre sales director for the UK and Ireland. The new appointment will see Grant Willman head up Continental Tyres’ truck sales team from its UK headquarters in Datchet.
moveero has announced two new additions to its European sales team, with Hans-Christian Hauerslev joining as business development manager and Giuseppe Grazioli appointed sales account manager.
On 15 May Chinese tyre manufacturer Linglong decided to appoint Xu Yongchao as vice president. The reason given by the tyre manufacturer was to “further enhance the company’s core competitiveness and combine it with the company’s business development needs,” but the company did not specify which particular part of the business the newly promoted executive would be responsible for.
A2 Tyre Supplies has engaged the services of Peter Poyntz-Roberts as the company’s new business development manager (BDM). Company representatives told Tyres & Accessories that the appointment of Poyntz-Roberts forms part of A2 Tyre Supplies’ ongoing expansion plans.
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