partnership Archives - Page 23 of 58 - Tyrepress

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Applying motorsport technology to road use a focus for Michelin-FIA partnership

Over the coming two years Michelin will implement a partnership agreement with the Fédération Internationale de l’Automobile (FIA) in order to develop new actions to foster safer, more sustainable mobility. On September 8 the French manufacturer reported that its working relationship with the FIA during this time will be built on three policies, namely the improvement of road safety with a focus on raising awareness amongst young people, developing tyre innovations through motorsport competition that can be utilised to contribute to improved road use, and using competition as a vehicle for developing new solutions for reducing the environmental footprint of mobility in everyday life.

12th September 2011/by Tyrepress Editors

Bridgestone launches new media site, further developments to come

Bridgestone Europe has announced what it calls a “new phase” in its media engagement, the launch of a centralised location for all its multi-media content. This content is now hosted at http://www.digitalnewsagency.com/Bridgestone-Europe, a site hosted by The Digital News Agency (DNA). Bridgestone announced its new partnership with TVC, the advertising agency behind the platform, on September 9 and says that DNA, which it notes is the 2011 European PR Product of the year, enables the tyre maker to provide media content in multiple formats including broadcast quality B-roll, web quality content, imagery and audio that can be accessed and downloaded by the media at the touch of a button. All content on the site is free to download for use on TV, radio, online and other digital purposes without copyright restrictions.

12th September 2011/by Tyrepress Editors

Hankook’s European factory expands OE manufacturing with KIA

Hankook Tire’s European factory has expanded its original equipment supply to the European market with the manufacture of the Optimo K415 to be fitted to the KIA Sportage, the car maker’s most popular family SUV, now taking place at the Hungarian site. Hankook says its investments in the factory show its effort “to meet the requirements of leading car makers aiming to increase the OE tyre production rate from the current 10 per cent to 20-25 per cent of the total production during the upcoming years.” Besides serving KIA, the Hungarian production site has supplied OE products to the European operations of Volkswagen since 2009 and Hyundai since 2008.

8th September 2011/by Tyrepress Editors

Kumho signs up for three more Masters of F3 years

Kumho has furthered its long standing support for European F3 by extending its sponsorship of the annual Masters of F3 meeting by three years. The agreement was ratified during an official signing ceremony that followed this year’s event at Zandvoort on 13-14 August.

8th September 2011/by Tyrepress Editors

Pro-Align launches Hunter HawkEye Elite TD aligner into UK market

Wheel alignment distributor Pro-Align has announced the launch of Hunter’s HawkEye Elite TD alignment system, a new range-topping system it says will increase speed, accuracy and profit generation opportunities for workshops. The UK distributor of American equipment manufacturer Hunter’s products said its recent installation of the system for evaluation by an established customer has yielded a one-third increase in alignment productivity.

5th September 2011/by Tyrepress Editors

Hankook shares concerns over horsebox tyre maintenance

Hankook’s recent partnership with the Royal International Horse Show at Hickstead has revealed some worrying concerns over the tyre maintenance of horseboxes and trailers. According to the company, last year alone tyre failures accounted for approximately 30 per cent of all horsebox breakdowns at the roadside, many of which could probably have been avoided. In an effort to raise standards of tyre maintenance amongst the horse riding community, Hankook has published this advice:

30th August 2011/by Tyrepress Editors

Mums lax with tyre care, Cooper Tire reports

Although a regimen of over-cautiousness seems de rigueur in parenting these days, when it comes to children and road safety the average mother takes a more casual attitude. A recent US survey conducted by Cooper Tire & Rubber in partnership with the websites Cars.com and MotherProof.com showed only one per cent of mums consider automotive maintenance as a priority in "keeping their children safe" – and none specifically mentioned tyre maintenance as a priority.

25th August 2011/by Tyrepress Editors

Dow, Lehigh partner to develop sustainable tyre rubber

Specialty chemical and advanced materials manufacturer Dow Chemical Company and Lehigh technologies, manufacturer of sustainable, micronised rubber powders, have announced their intention to collaborate in order to develop sustainable materials for the tyre industry. Under this partnership, the two companies will combine proprietary technologies to create modified rubber particles, a programme that will combine Dow's expertise in polymer chemistry with Lehigh's strength in sustainable rubber compound development and testing.

23rd August 2011/by Tyrepress Editors

Conti reports weight, comfort advantages with new CV spring

Continental has introduced a world first product it says can lead to commercial vehicle weight savings of up to 12 kilograms per axle. Produced by the company’s ContiTech Air Spring Systems business unit, the air spring contains a plastic piston that saves up to 75 per cent of the weight of conventional steel pistons. Another breakthrough feature is that the air spring has an interior volume that can be used entirely for enhancing comfort. This new product has debuted on the Mercedes-Benz Actros, a vehicle that Continental says utilises a completely revised drive and chassis concept in which the ContiTech air springs with plastic pistons play a “decisive” role.

17th August 2011/by Tyrepress Editors

TyreSafe’s new ‘stable’ partner

The British Horse Society, the UK’s largest equine charity, has teamed up with TyreSafe to educate both amateur and professional horse owners about the importance of correct tyre maintenance and care for their vehicles.

The new partnership has been launched to coincide with Equifest 2011, which takes place from the 18th to 21st August at the East of England Showground in Peterborough. At the event, the Society will distribute TyreSafe’s leaflets offering visitors specific tyre safety advice and information in respect of horseboxes and trailers.

11th August 2011/by Tyrepress Editors

Radar to launch tyre with pink sidewalls

Omni United has followed up on its flagship brand Radar’s Breast Cancer Research Foundation partnership with a plan to launch a limited-edition pink-walled tyre in support of “Mobilizing Hope”, launched in the United States, UK and other top markets in May 2011. Radar donates $0.25 for every Radar tyre sold to the foundation, with a committed minimum annual donation to BCRF of $250,000.

10th August 2011/by Tyrepress Editors

HiQ gains East Anglia presence

Fast-fit franchise chain HiQ says East Anglia has been its number one priority area for growth, and the company is now “celebrating a major breakthrough” in its expansion plans within the region after opening its first outlet there. Entrepreneur and former car salesman Avishek Sodhi has teamed up with HiQ to open a centre in Norwich. Sodhi describes the partnership as a “golden opportunity” to offer motorists a revolution in car care.

9th August 2011/by Tyrepress Editors

Michelin extends with Ceva in Thailand

International News

Michelin Thailand has renewed its logistics contract with Ceva for three years, to handle inbound tyres from Michelin’s production plants into warehouse facilities in three main locations across Thailand; Laemchabang, Nongkea and Nongree.

5th August 2011/by Tyrepress Editors

NTDA makes ‘Licence to Fit’ mandatory for members

The NTDA (National Tyre Distributors Association) has opted to make its “Licence to Fit” roadside technician accreditation scheme a requirement of membership.

The decision forms of the culmination of a process that began with the deaths of six vehicle recovery operators who were killed on Britain's motorways and hard shoulders in 1998. This prompted the AA and the RAC to fund the establishment of SURVIVE in March 1999. SURVIVE stands for Safe Use of Roadside Verges In Vehicular Emergencies and the purpose of the group was to promote the safety of people working or stopping on motorway hard shoulders and high-speed dual carriageways. The SURVIVE Group is a partnership between the Highways Agency, ACPO (the Association of Chief Police Officers), the breakdown/recovery industry and other service providers.

26th July 2011/by Tyrepress Editors

Titan establishes mining services company

Off-road tyre specialist Titan International has formed a new company, Titan Mining Services. The initial location where this company will operate is Fort Mackay, in the Canadian province of Alberta; Titan Mining Services will offer complete tyre, wheel and track services for end users.

22nd July 2011/by Tyrepress Editors