Blackcircles launches first Tesco Click & Fit in Bletchley
The first “Click & Fit” tyre service has launched at Tesco in Bletchley. The service allows customers to order tyres and make a fitting appointment through Tesco’s tyre partner Blackcircles’s website, before dropping off their car at a “Pit Stop” fitting bay at the supermarket. Tesco told local news source the Milton Keynes Citizen that customers could expect discounted tyre prices and Clubcard reward scheme points as extra incentives for using the service. An idea in the works since the companies partnered on the Tesco-Tyres.com website in January 2011, the potential for rolling out this model nationwide is clear, given the supermarket giant’s UK prominence.