Bridgestone’s ‘Everywhere’ campaign site exceeds 1,000,000 visits
It only got underway in early June, yet within less than two months Bridgestone’s new ‘Everywhere’ campaign website has received a million visits from across Europe. The beeneverywhere.eu site and campaign, which is video-rich and pairs with social media, is described by Bridgestone Europe as innovative and fun, a tweaking of the Bridgestone ‘Your Journey, Our Passion’ corporate slogan with an interactive road trip ‘driven by you’.