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“Only Over My Dead Body” – Goodyear And Dunlop Brands Remain In Competition

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Sylvain G. Valensi (58), who has 34 years’ service with Goodyear, latterly as Vice President Goodyear Europe, has, since the joint venture with Sumitomo Rubber Industries (SRI), assumed the role of Vice President of Goodyear Dunlop Tires Europe. Talking to this magazine during the recent “Reifen 2000” exhibition in Essen, he stressed that the major brands Goodyear and Dunlop will remain independent and will almost be in competition with each other.

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Related news:

  1. Analysts: Goodyear break-up is bad news for Sumitomo
  2. New Production Director For Goodyear
  3. Goodyear wants to end Sumitomo Rubber tyre joint venture
  4. Goodyear ending Sumitomo alliance due to “anti-competitive” behaviour
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Net Earnings From Bridgestone Decline Sharply

Bridgestone has announced a sharp decline in net earnings for the first half of this year, which were US$ 178 m. The reason for the decline is the voluntary tyre recall in North America. Sales were down 4.8%, reaching US$ 9.35 for the first half year. The decline in the tyre sector was 5.9% and that in the non-tyre sector was only 1%. Operating profit fell by 7.6% to US$ 890 m. Interestingly, operating profit in the most profitable country, Japan, climbed once more, but operating profits in the Americas and Europe were well down.

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  1. 100,000 Tyre Inflation Brochures In The USA
  2. Bridgestone Steadies The Ship
  3. Bridgestone North America Divisions Donate to US Flood Relief
  4. Bridgestone Sustains 52% Operating Income Decrease
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Kenji Shibata Retires

Kenji Shibata (61), President and Chairman of Bridgestone/Firestone Inc. (BFS) in North America, retired effective June 30, 2000. Corporate duties of the office of President will be assumed by Masatoshi Ono, Chairman and CEO of BFS.

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Related news:

  1. Firestone and Ford go their separate ways in North America
  2. Goodyear: Nobody knows what the future has in store
  3. Union, Goodyear Back to the Table, Remain Far Apart
  4. Field Tests Prove Superiority, Firestone Ad Claims
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Ford Ambitious to Become Largest Tyre Marketer in USA

American trends, schemes that have proved successful on the other side of the big pond, will spill over to Europe after a short delay. That has always been so. So watch out for the letters FCSD and remember that they stand for Ford Customer Service Division. The car giant has just started a strong advertising campaign in North America, introducing to the public “America’s Newest Tire Store”, a network of 2,400 of the current 5,000 Ford and Lincoln Mercury dealers. According to a Ford spokesman, this is the latest step in providing customers with everything they really need, and all at one stop. The Ford and Lincoln dealers, he claimed, have suitable business premises, sufficient relevant expertise and the scope to offer competitive prices – with the express advance warning that Ford has no intention to be cheap but will market tyres “at a fair price”. Tyre manufacturers build tyres to Ford specifications, the spokesman explained, and it would therefore only be a natural progression for the company to market “original replacement parts”. Thus only original equipment suppliers will be able to take part in the Ford replacement business. To give the project a kick-start the company currently runs a lavish and expensive TV campaign (costs are not disclosed), later to be supported and partly replaced by radio advertising and direct mailing. Carl Bergmann, Customer Service Operations Manager, can see no point in sending customers away in future when they want to buy tyres. And these are certainly not empty words: In July 1998 the Ford organisation sold a mere 700 tyres, the figure for this July was 97,000, and that is only a start. The sales target for the current year is one million tyres, three million in the year 2000, to be doubled again to six million units in 2001, at least according to a Ford Motor Co. spokesman talking to the press. These are large numbers indeed, but not unrealistically so, because if each of the currently participating 2,400 dealers only sells one set of tyres per day, the three-million barrier will be breached.

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  1. Sales, Income Up at Goodyear
  2. Toyo Raises US Tyre Prices
  3. Latest Pirelli Figures Show Tyre Market Was Strong in 3Q 2010
  4. Kumho names new OE, domestic replacement head
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Goodyear: Gibara Announces New Multi-Brand Strategy

The differentiation within the Goodyear brand, which has been most conspicuous in North America, will soon be a thing of the past. On Thursday Gibara declared in front of analysts in New York that the Goodyear brand will in future only be a premium brand; the group’s range will be complemented by Dunlop (medium brand) and Kelly (economy/budget brand).

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Related news:

  1. Goodyear: Net loss grows to 332.4 million $ for the first 9 months
  2. Goodyear’s Pension Funded Status worrying
  3. Goodyear Sets Quarter and Half-year Sales Records
  4. Goodyear Sets 10% North America Price Hike
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Nissan Plans To Close Four Factories in Japan

Nissan has confirmed that it is currently producing 1.35 million cars, which is 10 per cent less than last year. This amounts to the company’s seventh recorded loss in the past eight years. C.O.E. Carlos Ghosn, who engineered the turnaround for Michelin in North America, is currently preparing a restructuring plan which will entail the loss of 21,000 jobs, or 14% of its worldwide workforce, by the year 2003. In the US, 1,000 jobs (10%) will go by March 2001, while in Japan, there are plans to close four factories.

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Related news:

  1. More Cuts At Goodyear
  2. Michelin North America Offered Norwood Incentives
  3. Michelin unveiling first tyre at new OTR plant
  4. Ghosn’s gone
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