New PCL Brand Image Reflects Global Growth
Pneumatics Components Ltd. (PCL) is undergoing a brand makeover to reflect the company’s recent development and strategy for the future. The past five years have seen numerous changes for the company as PCL has strengthened its strong global position in tyre inflation equipment and services and established itself as a leading provider of pneumatic products, a position achieved through the development of a range of new products, including the company’s electronic tyre inflation ranges and its air tool and air treatment ranges. The ever-more comprehensive PCL product portfolio has been backed up by the expansion of international businesses, with the company opening offices in Malaysia, the USA and India, plus the revamping of global distribution and support services.
The company’s new logo, packaging and website will be integrated into the business over the coming months. PCL are confident that the new look, with its new clean, corporate design, will mirror PCL’s reputation as a professional, innovative and dynamic company with a sound manufacturing base, and reflect the company’s continuing investment as the tyre inflation and pneumatics expert. The PCL corporate brand will utilised on all pneumatics and tyre inflation products in all markets.