The partnership between Yokohama Tire Corporation and the Nitro Circus organisation has been extended through the tyre maker’s appointment as an official partner to the Nitro World Games, which take place in the US on 24 June.
Inspired by the Nitro Circus television phenomenon created by Travis Pastrana, Nitro Circus Live is an action sports show featuring the world’s best athletes in FMX, BMX, skate, base jumping and more, and Yokohama has now become the exclusive tyre of Nitro Circus Live Tour in the United States. The 2017 US Nitro Circus Live Tour kick starts on June 3, and the tyre maker states it has taken on its exclusive tyre role in order to spotlight its Geolandar light truck range.
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