You are here: / Nexen Tire

Posts

Asphalt 8 promotion places Nexen Tire in virtual racing game

,

Nexen Tire is advertising in a motorsport championship that doesn’t actually exist in the real world, and that’s a good thing, as this non-existent championship is the mobile racing game Asphalt 8. Starting 30 March, the tyre maker is targeting consumers in European markets through the placement of video and banner advertisements within the Asphalt 8 game and by holding various in-game events, including a customised sponsor cup – the Nexen Tire Cup – and by offering mini games for European markets.

Read more

Related news:

  1. Nexen Tire expanding in Europe – milestones reached
  2. Price rise for Nexen tyres in Europe
  3. BKT presents latest products, new ad campaign
  4. And one for Nexen…
/by

Nexen Tire enters US drifting partnership

Nexen Tire has become an ‘Official Major Partner’ of US-based drifting series Formula Drift for the 2016 and 2017 race seasons. The two-year partnership agreement was signed at the Nexen Tire America’s headquarters on 18 March and sees the tyre maker supply the N’Fera SUR4 for competitive use. In addition, the company has also signed partnerships several drivers.

Read more

Related news:

  1. Hankook Signs With Drift Team
  2. Federal Sponsors Top Drift Cup 2008 for Third Year
  3. Chelsea FC US tour ‘boosts’ Yokohama brand
  4. Falken drift driver James Deane returns to defend Formula Drift title
/by

Nexen Tire’s inaugural Man City skill challenge

Manchester City FC and sponsor Nexen Tire has partnered in the running of the inaugural Nexen Tire Skills challenge on 14 October 2015. A video of the challenge was published on YouTube on 10 November.

Read more

Related news:

  1. Nexen Tire becomes Man City and the EPL’s first ever sleeve sponsor
  2. A great season for Manchester City – and Nexen Tire
  3. Nexen Tire continues ‘successful’ Manchester City FC sponsorship
  4. Nexen Tire back with Man City for 2019/20
/by

Nexen to grow US tech centre

Nexen Tire will soon start work on a larger tech centre in the USA. The Akron Beacon Journal writes that the tyre maker has outgrown its 2008-opened, current centre in Richfield, Ohio, and will break ground on a new facility nearby either before the end of 2015 or early next year.

Read more

Related news:

  1. Nexen Tire enters US drifting partnership
  2. Nexen Tire breaks ground at US tech centre, comments on North American factory plans
  3. Chinese officials welcome US duty decision
  4. Nexen Tire becomes Man City and the EPL’s first ever sleeve sponsor
/by

Nexen Tire begins Manchester City FC partnership

, ,

As of yesterday, Nexen Tire is Manchester City FC’s official tyre partner. Nexen Tire president Ho-Chan Kang and Manchester City FC CEO Ferran Soriano signed the partnership documents during a ceremony held at the City Football Academy in Manchester. Amongst the attendees witnessing the start of the new agreement were Omar Berrada, the club’s football marketing director, plus a number of Nexen Tire and Manchester City executives. Several players were also present.

Membership Required

If you are not yet a Tyrepress or Tyres & Accessories subscriber, you can change that here.

Subscribe now

Becoming a member has benefits such as:

  • Read our sector-leading articles in full
  • Full analysis of tyre business segments
  • Read Tyres & Accessories magazine online/in print

Already a member? Log in here

Related news:

  1. Tyres in football: 2015/16 season heralds expanded deals with biggest clubs
  2. Nexen Tire becomes Man City and the EPL’s first ever sleeve sponsor
  3. Nexen Tire continues ‘successful’ Manchester City FC sponsorship
  4. Nexen Tire back with Man City for 2019/20
/1 Comment/by

Nexen Tire profits and sales up in 2014

,

Nexen Tire reports that operating earnings increased 18 per cent in 2014. According to the Korea-based tyre manufacturer, this was based on lower raw material costs and improved sales. Meanwhile sales were 1.7 per cent higher at US$1.68 billion, raising the operating ratio nearly two points to 11.9 per cent. Net income rose 4.7 per […]

Read more

Related news:

  1. Nexen aiming for US$2.5 billion sales by 2015
  2. Lower material costs help MRF double net quarter profits, despite Chinese competition
  3. Reports: Doublestar/Kumho acquisition close to collapse
  4. Kumho Tire’s net losses deepen
/by

Nexen N’blue eco tyre wins US green design award

Nexe Tire’s N’blue eco tyre has won the US Green Good Design Award 2014. The awards are organized by the Chicago Athenaeum Museum of Architecture and Design in cooperation with the European Center for Architecture, Art, Design and Urban Studies. It selects award winners in the categories of environmentally friendly products, people, organizations and architects, with the N’blue eco being named the winner in the product category at this year’s Green Good Design Awards. Their intention is promote “excellent environmentally friendly design”.

Read more

Related news:

  1. Nexen wins US design awards
  2. Nexen scores hat-trick of A’ Design awards
  3. Nexen Tire voted Czech ‘investor of the year’
  4. Cooper wins Good Design awards for Discoverer AT3, Discoverer True North tyre ranges
/by

Nexen marketing brand with European football clubs

Shortly after the news that Nexen Tire is embarking on a football marketing campaign across a number of English premier league stadia, the Korean-based tyre manufacturer announced that it is making an active push into the European market through a global brand marketing programme with European football clubs as well.

Read more

Related news:

  1. Nexen Tire continues ‘successful’ Manchester City FC sponsorship
  2. Nexen Tire back with Man City for 2019/20
  3. 3 more years: Nexen Tire extends Eintracht Frankfurt sponsorship
  4. Nexen Tire begins Manchester City FC partnership
/by

Nexen Tire advertising at Everton, Spurs, Southampton and West Ham

,

Nexen Tire advertising at Everton, Spurs, Southampton and West Ham

Nexen Tire has announced that it is advertising at the grounds of four English premier league football clubs this season. According to the company, the brand can be seen at the stadiums of Everton FC, Tottenham Hotspur FC, Southampton FC and West Ham United during the 2014/2015 season.

Membership Required

If you are not yet a Tyrepress or Tyres & Accessories subscriber, you can change that here.

Subscribe now

Becoming a member has benefits such as:

  • Read our sector-leading articles in full
  • Full analysis of tyre business segments
  • Read Tyres & Accessories magazine online/in print

Already a member? Log in here

Related news:

  1. Yokohama’s Chelsea shirt deal worth up to £200 million
  2. Yokohama release Chelsea tyre
  3. Nexen Tire becomes Man City and the EPL’s first ever sleeve sponsor
  4. Apollo becomes Official Tyre Partner of Crystal Palace FC
/by

We see you are visiting us from China.

If you would like the latest news from the Chinese tyre industry in Chinese, visit our partner site TyrepressChina.com. Or click below to continue on Tyrepress.