MOTORSPORT
In the last 12 months Goodyear Dunlop UK has embarked on a multi-million pound TV advertising campaign, rejuvenated its Dunlop brand and made a number of key personnel changes. However, the most recent news is that Goodyear Dunlop is planning a “significant investment programme” for its Hi-Q retail network.
Bernie Ecclestone and German bank BayernLB have sold their controlling stake in Formula One to CVC Capital Partners for an undisclosed sum. The sale gives the investment company 75 per cent control of F1. However Ecclestone will hold onto the chief executive post at Formula One Group as well as retaining a stake in the business.
Dunlop Tyres has been highly commended by marketing magazine, winning recognition in two categories. In the 2005 awards Dunlop has been presented with the marketing design ‘Award’ in the Sport and Leisure category and was ‘Highly Commended’ for Advertising and Sponsorship.
Bibendum, the well-known Michelin man character, has uttered his first words more than 100 years after he was created. And what did he have to say? “I’m letting off fireworks” – the title of a 30 second radio advert airing this week on 59 British radio stations and in 10 other countries around the world.
Goodyear’s ultra-high performance Eagle F1 GS-D3 has been awarded first place in a test of 11 top competitors conducted by the editors of Car & Driver. The F1 was praised for its strong wet performance and for have dry handling characteristics comparable with the best dry performers. Continental’s ContiSportContact 2 took second place earning compliments for its “very good” performance in the wet. Yokohama’s Advan Neova AD07 took third place and was praised for its grip: “If you’re looking to cut the quickest lap times while using a street tyre, this is the one to have,” the magazine reported.
When Tyres & Accessories published the news that Cooper had signed a three-year contract to supply tyres for the A1 Grand Prix last December, the series wasn’t exactly well known. 12 months later A1GP, which sees national teams compete against each other, is already looking forward to going up a gear. T&A met Cooper-Avon marketing and motorsport director, Julian Baldwin, at the EuroSpeedway for the German leg of the A1GP and asked what the manufacturer stands to gain from its involvement.
Formula 1 has gained an 11th team, although it is not certain they will compete in 2006. Former Grand Prix driver, Aguri Suzuki, made an application to compete next year in a car powered by Honda engines and running on Bridgestone tyres. However the fact that the team have to build their own chassis means the Super Aguri Formula One is facing an uphill battle to be ready in time for the beginning of next season.
The team will be based in Tokyo with race operations situated at the former TWR headquarters in Leafield, Oxfordshire, the Telegraph reported. Takuma Sato, BAR test drivers Anthony Davidson and Adam Carroll, and Super Aguri IRL driver Kosuke Matsuura are all said to be under consideration for the drivers’ jobs.
Goodyear is reportedly considering returning to the Formula One motorsport series. F1total.com reports that the American manufacturer is considering getting involved in the sport as a way of responding to the improved market performance that Michelin and Bridgestone have achieved through their involvement. The F1 website speculates that Goodyear could apply for the FIA contract as soon as the series reverts to using a single tyre supplier. Goodyear could also be competing with Kumho for a future F1 contract, the website states.
The FIA World Motorsport Council has officially approved new Formula 1 rules, which will see the series re-introduce a control tyre and bring back tyre changes. The new rules also mean larger wheels and slick tyres will be used. The new rules state: “Each driver will be permitted to use seven sets of dry-weather tyres for each event. All tyres used for qualifying and race must be of the same specification. Tyre changes will be permitted at any time during the race.”
While the reintroduction of pit-stop tyre changes and the use of more than one set of tyres will begin next season, the control tyre concept, larger wheel sizes and slick tyres were originally slated for 2008. However, the FIA has allowed for this collection of rules to be brought forward to 2007 if an 80 per cent majority of the Formula One Technical Working Group agree to do so before the end of December 2005.
A meeting of the Formula 1 commission has voted to re-introduce tyre changes into the racing series. The Daily Telegraph described F1’s decision to reintroduce tyre changes as “far from unanimous”. In addition the series will adopt a new qualifying system for next season as well as a radical alterations to vehicle aerodynamics and appearance.
The Aftermarket Show is putting the finishing touches to its visitor attractions. The Live Action Arena, will be presented by Fulda Tyres, and will offer a 5,500 seater indoor arena for the duration of the event. An interactive driving experience will also be featured to the exhibition.
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Diss-based BERU F1 Systems has been chosen to supply its digital tyre pressure monitoring system DigiTyre for the world’s fastest road car, the Bugatti Veyron 16.4. This is the system’s first OE application and a rare example of direct technology transfer from F1 to road car. With temperatures reaching over 100°C and G forces exceeding 2900G, traditional OEM tyre pressure monitoring systems (TPMS) would struggle to last, thus necessitating the DigiTyre derivative.
As far as motorsport is concerned, Toyo targets potential consumers by sponsoring the Toyo Tyres Modified Production Saloon Car Championship. This year’s winner, Gareth Porter, had more reason to celebrate than most having driven a 240BHP Peugeot 205 to victory beating the likes of BMWs along the way.
Michelin motorsport director, Pierre Dupasquier has bowed out from international motorsport following the company’s 100th pole position and another Grand Prix win. Whilst always likely to be a Michelin pole – the French brand has taken 18 of the 19 top spots in qualifying this season – the 100th such achievement was a fitting way for Dupasquier to leave the F1 paddock, having presided over the company’s return to F1.
The Yokohama Rubber Co., Ltd. has announced that its Advan Sport (V103S) tyre has been approved as original equipment tyres for the new 911 Carrera 4 by Porsche AG. The V103s is the latest addition to Yokohama’s ADVAN Sport flagship series. Yokohama will supply the tyres in 235/40ZR18 (91Y) for the front and 295/35ZR18 (99Y) for the rear. The new 911 Carrera 4 will be the eighth Porsche model since 1989 to run with factory-fitted Yokohama high-performance tyres.
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