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Mitas introduces Sport Force successor

A little over a year ago, ČGS Holding a.s announced the formation of the Mitas Moto business unit, an entity that incorporates both the Mitas motorcycle tyre unit and the Savatech unit acquired by the company in October 2012. The first all-new product announced by the combined business unit was the Sport Force for sport, naked and touring bikes. This has now been succeeded by the Sport Force+, and this new-generation of tyre employs a tread compound developed using the latest findings from Mitas’ research and development unit. Mitas Sport Force+ will be available in global markets as of February 2015. All sizes in the Sport Force+ range boast a (W) speed rating, allowing for use at speeds of more than 270 km/h (168 mph).

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Agri machinery manufacturers now switching from Continental to Mitas Premium tyres

Following its announcement in November that it would soon begin substituting the Continental brand name for Mitas Premium on its European market original equipment agricultural tyres, Mitas shares that the process began in January. Agricultural tyres included in the Mitas Premium product line are those designed for high-horsepower machines, including Very High Flexion (VF) and Super Flexion Tyres (SFT).

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Sandeck to lead Mitas sales team in Germany

Olaf Sandeck has joined Mitas’ German subsidiary and will soon take over as manager of the national sales and marketing operation. He began his tenure with the tyre maker in December 2014 and, as of March 2015, will succeed Gerhard Schulterobben, who currently leads Mitas’ German sales unit. Schulterobben will retire after 11 years with the company.

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Rubbery harvest – Mitas to trial dandelion rubber in agricultural tyres

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Continental, Apollo Vredestein and Bridgestone have all expressed interest in using dandelion-sourced rubber as a substitute for Hevea brasiliensis rubber in tyre production. Now Mitas has indicated its intention to evaluate the suitability of dandelion rubber for use in the manufacture of agricultural tyres. The company will use rubber extracted from Taraxacum koksaghyz (Kazakh dandelion) and aims to produce the first prototype tyre some time in 2015. This plan complements Mitas’ involvement in the Drive4EU project, which is researching the possibilities of using rubber from the Kazakh dandelion.

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  1. Dropping an OEM ‘nom de plume’ in favour of Mitas Premium
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  3. Mitas supersizes its agricultural range with a hefty 555kg tyre
  4. Mitas releases VF HC 3000 harvester tyre
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Mitas hires new Canada account manager

Michel Massé joined Mitas as the tyre maker’s sales manager responsible for business development in Canada. In the role of key account manager for Canada, he is responsible for increasing sales of Mitas and Cultor products within the national market. He began his career in the tyre industry in 1994, later joining Continental Tire Canada as a key account manager. He left the company in 2012 to run his own tyre retail business.

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LAMMA launch for jumbo-sized Mitas agri tyre

Weighing-in at 555 kilogrammes, the size 1250/50 R 32 SFT tyre for large agricultural machinery is the largest product in the Mitas portfolio, and the US-made behemoth will be launched in the UK next month. Visitors to LAMMA 2015 at the East of England Showground on 21 and 22 January will be amongst the first in the country to see the new, 2.02 metre diameter tyre.

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Mitas launches VF agricultural tyre ranges

With Mitas Premium set to begin replacing the Continental brand name on agricultural tyres shipped to original equipment customers at the start of 2015, manufacturer Mitas has launched a key part of this line-up. The Czech Republic-based tyre maker has begun selling its Very High Flexion (VF) tyres – produced in its Otrokovice plant and in Charles City, Iowa (USA) – in global markets. For high-horsepower tractors, Mitas has released the VF 380/95R38 HC 2000 and VF 480/95R50 HC 2000. For sprayer applications Mitas has unveiled the VF 380/90R46 HC 1000. Further HC 2000 sizes, namely the VF 600/70R30 and VF 710/70R42, will follow shortly.

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‘Mitas Premium’ announced at EIMA – Continental name to be phased out on OE agri tyres

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At its press conference at the EIMA agricultural show yesterday, Mitas a.s. announced that as of January 2015, it will replace the Continental brand name on its original equipment agricultural tyre products with Mitas branded products. The Mitas tyres it supplies will bear the ‘Mitas Premium’ name; this name is being given to a new product line of agricultural radial tyres for powerful machinery, and includes the HC 1000 and HC 2000 Very High Flexion (VF) tyres and Super Flexion Tyres (SFT). The VF tyres launched in September 2014 represent Mitas’ latest innovation.

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Mitas to outline the Continental agri brand’s future

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As reported on 29 October, Mitas a.s. intends to use its press conference at the EIMA agricultural exhibition as a platform for sharing plans in key areas. The Czech Republic-based tyre maker also says it will unveil its business strategy and discuss the future of the Continental agricultural tyre brand under Mitas at the event on 13 November.

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Mitas to announce PneuTrac plans, receives award for tyre/track ‘hybrid’

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Although only a concept at present and “still some way off” from its commercial release, Mitas holds high hopes for the PneuTrac, a product it says combines the best of both worlds in traditional pneumatic tyres and rubber tracks. The Czech Republic-based tyre maker is carrying out intensive tests on a prototype PneuTrac fitted to an 18-inch rim, has begun dynamic testing using a 38-inch fitment and is planning to test a new, third size. Mitas says it will announce its plans for PneuTrac at the EIMA agricultural exhibition in Bologna, Italy at a press conference scheduled for 13 November.

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Mitas supersizes its agricultural range with a hefty 555kg tyre

Although tyres made for the mining sector are by far the world’s largest, the latest release from Mitas is certainly no runt by agricultural standards: This month the company is releasing a new 1250/50R32 SFT tyre intended for use on grain carts and combine harvesters. The 1250/50R32 SFT 188A8/185B is produced at Mitas’ North American plant in Charles City, Iowa and weighs 555 kilogrammes, making it the heaviest tyre in the manufacturer’s product portfolio. It has a diameter of 2.02 metres and a volume of 2.3 m³, and it contains 76.5 m² of cord. The tyre is capable of carrying loads of up to 16 tonnes (10 km/h cyclic).

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Related news:

  1. Mitas launches VF agricultural tyre ranges
  2. Rubbery harvest – Mitas to trial dandelion rubber in agricultural tyres
  3. Agri machinery manufacturers now switching from Continental to Mitas Premium tyres
  4. Mitas releases VF HC 3000 harvester tyre
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Addition to Mitas ERL-50 range on show at Steinexpo

The Steinexpo 2014 trade show for the construction materials industry is currently being held in Germany, and during the exhibition Mitas is presenting a new addition to its ERL-50 earthmover tyre range, the 23.5R25 ERL-50. This latest fitment for loader, dozer and grader applications will be available in global markets in October 2014. With the introduction of the size 23.5R25 tyre, the ERL-50 line-up grows to 12 various fitments that offer tread depths of between 28mm and 90mm.

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  1. Mitas to announce PneuTrac plans, receives award for tyre/track ‘hybrid’
  2. Third PneuTrac size unveiled at SIMA
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  4. Mitas to introduce new ERL-30 earthmover tyre at Paris’ Intermat
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Mitas exhibits at Wadenbrunn

Mitas will be showing one of the largest agricultural tyres in the world at the Fendt Field Day in Wadenbrunn, on August 27th. On this occasion a new Fendt 211 Vario will be equipped with Mitas AC65 and exhibited at the Fendt technology pavilion. Another crowd puller is the Mitas 1250 / 50R32 SFT, one of the largest agricultural tyres in the world.

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European launch for Mitas SFT tyre line

Another sign that Mitas is looking ahead to the day when it relinquishes the license agreement for Continental-brand agricultural tyres can be seen in the Czech Republic-based tyre maker’s decision to solely market its newest Super Flexion Tyre (SFT) range in Europe under the Mitas brand name. The six Mitas SFT sizes previewed at last November’s Agritechnica show – 900/60R42, 710/60R34, 650/60R34, 710/65R46, 750/65R26, 580/85R42 – go on sale this month and three further dimensions – 620/75R26, 1050/50R25, 1250/50R32 – will enter the market later in 2014.

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Mitas to expand Serbia tyre factory

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Mitas has announced plans to invest the expansion of its Ruma, Serbia factory. In the first part of the planned upgrades, Mitas will build a new logistics centre. According to the company, this will help satisfy the rising demand from South European, East European and Middle East markets. In practice this means Mitas will soon also prepare an upgrade of Ruma’s production capacities for radial agricultural and forestry tyres. Mitas’ Serbian factory now produces both bias and radial agricultural tyres. The investment will be completed in mid-2016, at which point the Ruma plant will have a capacity of 35,000 tonnes a year.

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