Mitas will have its own physical sales presence in Australia before the end of this year following the company’s acquisition of local Mitas tyre importer and distributor, Mityre Australia Pty Ltd. The deal will come into effect in the fourth quarter of 2015.
The Mitas range of very high flexion, or VF tyres has been enlarged through the introduction of the HC 3000 in size 710/70R42. The harvester tyre was released in the market last month and offers the advantages of higher maximum load capacity and lower inflation pressure during cycling field operation than standard tyres.
Following the launch of the ERL-30 at Intermat in Paris, Mitas is promoting the 29.5 R25 ERL-30 tyre, which will be available for worldwide sales in September 2015. ERL tyres are used on loaders, dozers and graders in mining operations. The all-steel radial construction of Mitas 29.5R25 ERL-30 tyre is particularly designed for large wheel loaders such as Liebherr L 586 and Caterpillar 980. The Mitas ERL series features 12 various tyres of 28 to 90 mm tread depth.
Mitas Premium is the brand name recently Mitas adopted for the tyres it supplied to agricultural machinery manufacturers for original equipment fitment, and the Czech Republic-based tyre maker says Mitas Premium’s share of its total output is growing. Mitas Premium accounted for 80 per cent of rear radial sales (in tonnes) in the three months following the start of deliveries in January 2015, and Mitas expects this percentage to further rise during the year.
Mitas Tires North America has signed a long-term agreement with CNH Industrial’s NAFTA group for the supply of Mitas agricultural tyres and GKN wheel assemblies for the New Holland Air Cart models manufactured in the company’s Saskatoon plant in Canada. Six tyre tread designs and eight dimensions have been chosen for the Air Cart, along with a number of wheel designs and colours; complete wheel assemblies will be shipped from Mitas’ factory in Charles City (Iowa, USA). One key size – the Mitas 800/70R38 178D/181A8 CHO SFT – will comprise a significant volume of these assemblies.
Mitas unveiled the newest addition to its family of ERL-30 earth-moving tyres at France’s Intermat show. The new 29.5R25 ERL-30 tyre will be available for worldwide sales early in June 2015. ERL tyres are used on loaders, dozers and graders in mining operations. The all-steel radial construction of Mitas 29.5R25 ERL-30 tyre is particularly designed for large wheel loaders such as Liebherr L 586 and Caterpillar 980. The Mitas ERL series features 12 various tyres of 28 to 90 mm tread depth.
Mitas will unveil the newest addition to its family of ERL-30 earth-moving tyres at France’s Intermat show. The new 29.5R25 ERL-30 tyre will be available for worldwide sales early in June 2015. ERL tyres are used on loaders, dozers and graders in mining operations. The all-steel radial construction of Mitas 29.5R25 ERL-30 tyre is particularly designed for large wheel loaders such as Liebherr L 586 and Caterpillar 980. The Mitas ERL series features 12 various tyres of 28 to 90 mm tread depth.
A total of three Mitas CR-01 crane tyre sizes are now available following the introduction of two additional fitments. The new tyres will be on display at the Intermat exhibition in Paris from 20 to 25 April (stand E051, hall 5a), and Andrew Mabin, Mitas’ marketing and sales director, confirms that “new sizes of CR-01 crane tyres are now ready for shipment to our customers.” The new CR-01 sizes are 385/95R25 CR-01 170F TL and 525/80R25 CR-01 176F TL. These tyres are respectively designed for speeds of up to 80 km/h (50 mph) and 90 km/h (56 mph).
Mitas a.s. reports that Milan Šindelář took over from Jaroslav Musil as sales director of Mitas International last month following Musil’s decision to retire after a 17-year tenure with Mitas. Šindelář joined the tyre maker in 2011 as an original equipment key account manager for Mitas Tires North America, and in his new role is responsible for business growth in all markets outside of Western Europe and North America.
Mitas has launched a “slick” agricultural tyre designed for use in the niche sport of tractor-pulling. The Powerpull 30.5L-32 is manufactured without a tread pattern, allowing the competitor to create the winning tread design. Its bias-ply construction and manufacture is based on a process similar to that of the Mitas’ high-horsepower tractor tyres, which the Czech company says will guarantee endurance and durability.
Following on from the development of 18 and 38-inch versions of its PneuTrac, Mitas has now produced a 28-version of the tyre/track hybrid tyre technology it is working on. This week the new size is on display at the SIMA agri business fair in Paris. The tyre maker has mounted the 480/65 R28 PneuTrac on the front axle of a Case IH Maxxum tractor, paired with a size 600/65 R38 PneuTrac; this can be viewed in Hall 3, on stand E016. The previously-released PneuTrac 280/70 R18 and 600/65 R38 are currently undergoing intensive dynamic tests.
The Mitas flotation radial portfolio is set to quadruple in size with the addition of nine new products. These further Agriterra 02 and Agriterra 03 flotation tyre fitment will be available as of March 2015.
The latest additions to the Mitas Very High Flexion (VF) agricultural tyre range are set to debut at the SIMA trade fair in Paris later this month. The tyre maker will present two new sizes in its HC 2000 line for high horsepower tractors, namely VF 600/70R30 and VF 710/70R42 fitments. A further introduction in March – size VF 380/105R54 – will add a fifth member to the HC 2000 family.
Mitas has been awarded the overall prize at the Claas Supplier of the Year Awards 2014. The farm equipment manufacturer rewarded Mitas for its development partnership, a cooperation including active participation in logistics and lesser development projects. The gala event took place in January in Harsewinkel, Germany. Mitas won the award from among 900 serial part suppliers.
We’ve mentioned in the past that while most farmers and agricultural machinery operators know the tyres Mitas produces, the Mitas name itself often flies under the radar. But the Czech Republic-based tyre maker is doing everything in its power to change this, and as a result the industry has heard the Mitas name a lot of late. Not only has the company released details of its PneuTrac technology (see the May 2014 issue of Tyres & Accessories for more on this) and trials using alternative sources of rubber, it has launched a programme to ensure the agricultural segment realises that the Continental agricultural tyres manufactured and sold over the last decade are in fact Mitas products, and in future will be known as such.
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