Mitas has debuted its latest tyre for adventure bikes, the Enduro Trail-ADV 2. Initially available in two popular adventure sizes, 90/90-21 and 150/70-18, Enduro Trail-ADV 2 offers a “perfect blend of on-road performance and off-road capability” with a 70 on and 30 off-road tread design inspired by the Mitas Enduro Trail+.
Mitas will exhibit its agricultural tyre solutions at Brazilian expo, Agrishow 2025 in Ribeirão Preto, São Paulo, (28 April to 2 May, Booth E8b). One of the world’s largest agribusiness fairs, Agrishow celebrates its 30th anniversary this year, bringing together thousands of professionals, manufacturers, and industry leaders to explore the latest innovations in agricultural technology. Mitas will present tyres like the HC 3000, HC 1000, and SFT (Super Flexion Tyre) models, designed to support increased farming efficiency and sustainability.
The British Tractor Pullers’ Association (BTPA) has granted tyre maker Mitas sponsorship rights for the entire 2025 British Championship points series. The five-round season starts on 10-11 May at Scorton, Lancashire and concludes with a three-day event over the Bank Holiday weekend at Great Eccleston, Lancashire, from 22-24 August.
The new Mitas-branded Touring Force SP on-road tyre lineup will be available in April in four popular sport touring sizes. Additional sizes will be released throughout the year, expanding the range to a total of eight sizes.
Mitas has launched its new trailer tyre range, the Agriterra Ultra. The tyre has been developed for a wide range of applications, including trailers, loading and transport vehicles, spreaders, and slurry tankers, The tyre has been engineered for performance and durability, supported by a new structure. The Agriterra Ultra will be available in a range of key sizes during the course of the year, starting from size 560/60R22.5TL IMP 165D. Yokohama TWS adds that the range will feature a VF version of the tyre, enhanced for greater loads and increased soil protection.
We’re told that the cost of living crisis may intensify again in 2025, and for many this means less money available for recreational activities and hobbies. But the silver lining for riders who can’t bear to mothball their pride and joy is that quality replacement tyres need not cost a king’s ransom. Alongside well-known brands, Cambrian Tyres offers several alternatives for every budget. One of these is, as naming coincidence would have it, King Tyre. We caught up with the independent two-wheel tyre specialist to find out more about this brand as well as other new developments for 2025.
Mitas has announced its newest OE partnership for the enduro market, embarking on its first-ever collaboration with renowned French motorcycle manufacturer, Sherco.
From next week, Elio Bartoli will take on the role of President at Yokohama TWS. He spoke with our Italian sister publication PneusNews.it at the EMIA 2024 agricultural machinery show in Bologna earlier this month about this upcoming remit, the products displayed at the company’s Trelleborg- and Mitas-branded show stands, and much more.
Mitas has announced that the company will be sole provider for tyre sales and services throughout the 2024 Roof of Africa Hard Enduro race competition, which runs from November 28-30, 2024, in Lesotho.
Cambrian Tyres, the UK’s largest motorcycle tyre distributor, is adding Mitas motorcycle tyres and mousse products to its expanding portfolio. The first delivery is expected to arrive on 5th November and will initially focus on the adventure and enduro markets, although Cambrian plans to expand the range it offers into other areas early next year.
We want a fair and just world, so long as the price tag isn’t too high. We hope and long for a decent income but purchase goods made with low-cost labour. And more sustainability would be very nice indeed, provided it doesn’t make anything more expensive. These paradoxes are endemic in our world, including within the agricultural sector, something that tyre maker Mitas is well aware of. The brand is tackling such inconsistencies in an effort to increase its presence in the aftermarket, as Elio Bartoli told us when we visited the Mitas tyre plant in Otrokovice, Czechia last week.
Mitas tyres have been chosen for the newest Colibri M22 e-motorbikes, made for longer lasting road trips and offroad riding, too. Colibri’s selection of Mitas tyres shows their commitment to providing the best possible on road and offroad experience for riders. Mitas will give Colibri riders three tyre range options: the MC-25, MC-32 and Speedway tyres, made to ensure optimal grip on any terrain and in any weather.
The Mitas brand participated in two major UK agricultural shows during the past month: the Royal Cornwall Show and the Royal Highland Show. Partnering with tyre dealers Geoffrey Harris Tires and Farmer’s Tires, Mitas showcased its range and drew significant interest from thousands of attendees.
Two new sizes have joined the Mitas Sport Force+ RS tyre range for track day riders. Mitas says it specifically engineered these 180/60ZR17 and 200/55ZR17 rear tyres for more powerful motorcycles. The new additions expand the Sport Force+ RS to a total of eight sizes that cater to a variety of bikes.
Mitas is set to launch the latest entrant in its comprehensive Enduro racing tyre line with the release of its Terra Force-EF 2 SM front tyre, designed for Enduro FIM competitions, especially for Soft to Medium terrain.
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