Update: ‘Look After Your Tyres and Your Tyres Will Look After You’
From January 2007 the Tyre Industry Council (TIC) will be known as TyreSafe. It also aims to raise its profile and will become a more proactively consumer-facing organisation. The news follows decisions from TIC director Peter Taylor and chairman, Brian Smith, to step down at the end of 2006. According to a statement released by the organisation, TyreSafe will “address the challenges facing the tyre industry and in particular the issues of corporate responsibility and duty of care legislation as they relate to tyres and their use.”